ZRC and the Triathlon
Established in Annecy (Haute Savoie), ZRC-Zuccolo Rochet & Cie has always considered it important to encourage local initiatives, particularly for sport.
In this vein, the company has sponsored the Team Mermillod Triathlon club (TMT) since its beginnings in 2001. ZRC is the main sponsor of this team of passionate sportsmen and women; it recognises the team's courage, desire to succeed and surpass
itself. Thanks to intensive training and the precious support of local companies, the club has won many prizes and is enjoying increasing success in this discipline involving three different sports: swimming, cycling and running.
This group of motivated athletes, which has enjoyed a large increase in membership numbers, reaching 70 in 2005, has also created a triathlon school for younger people and hopes to obtain the status of training club by 2006. TMT was promoted to Division 1 in 2005.
Rochet Jewellery
Specialising in jewellery for nearly a century, Rochet's reputation is well-established in the watch and jewellery retailing sector. The brand is now widely established in France and has a very far-reaching distribution network spanning five continents.
To promote its products, Rochet exhibits at the most prestigious trade fairs: IJT in Tokyo, Baselworld in Basel, JCK Show in Las Vegas, Watch & Clock Fair in Hong Kong, Print'Or in Lyon and soon at Orhopa in Paris.
Furthermore, the brand has developed a complete sales kit system. The sales department offers very stylised display cases, posters, counter stands, etc. Since 2004, Rochet offers its customers the chance of participating in direct marketing operations aiming to attract and influence the end-consumer in the buying act, particularly at certain times of the year such as
Christmas, Mother's Day and Father's Day.
The world of Rochet jewellery is now accessible on their new website: www.rochet-bijoux.com, which presents the latest creations as well as a list of the brand's points-of-sale.
Source: CFHBJO / www.emotionfrance.com
www.rochet-bijoux.com
Contact: zrc@zrc.fr
(Please credit europastar.com)
