Europa Star



Europa Star Chapter 3/17 Global edition

EDITORIAL CONTENTS

July 2017


EUROPA STAR CHAPTER 3/2017 TABLE OF CONTENTS

EUROPA STAR TIME.BUSINESS contents

EDITORIAL What’s the deal with ‘vintage’? (and beards?)

MAIN REPORT: LESSONS OF VOLUME BRANDS

  • The lessons to be learned from the 99% / Volumes galaxy
  • The postluxury consumer
  • How nonluxury is seducing the wealthiest
  • How digital democratised luxury

CASE STUDIES & INTERVIEWS

  • SWATCH , constantly breaking the mould
  • Fashion watches: the apple effect
  • MOVADO Group: “perceived value is the key to fashion”
  • New face at the head of TIMEX Group
  • GUCCI : “The average age of our customers is falling dramatically”
  • DOLCE & GABBANA graduate to a LTA orologeria

“THE WINNERS ARE INDEPENDENT HIGH-END BRANDS”

  • Interview with René Weber on the latest Vontonbel watch report

DEALING WITH PROTECTIONISM

THE TRUE SIZE OF THE SWISS MARKET

FREELY SPEAKING Where will it all end?

WATCHWORDS Dial or screen

A LAST WORD TO START: When grafts don’t take.

EUROPA STAR TIME.KEEPER contents

EDITORIAL 1984 on your wrist

COVER STORY Carl F. Bucherer Under the sign of the manta ray

PARAPHERNALIA Agenhor - Jean-Marc Wiederrecht, continually forgetting in order to start afresh

TECHNOLOGY Quartz: the moment of truth

HIGHLIGHTS

PORTFOLIO :Wrist jewellery

TRENDS Jewellery and the new ways of wearing it

INTERNET Digital bespoke

WATCH AUCTIONSThree decades of a legend part I

  • Aurel Bacs: a collector of superlatives
  • Resurrecting Antiquorum: Romain Rea’s tricky tasK

DID YOU SAY VINTAGE? By Dominique Fléchon, Expert at The Fondation de la Haute Horlogerie, Geneva

MATERIALS Wooden Watches

INDUSTRY The clasp that says a lot about your watch

PORTRAIT Vincent Calabrese, obsessions of a neapolitan wanderer

RECOMMENDED READING By Fabrice Mugnier, WATCHPRINT.COM

ARCHIVES Severin Wunderman, the genius precursor of the fashion watch.


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EUROPA STAR PREMIÈRE (Français)

Europa Star Chapter 3/17 Global edition


Au sommaire:

  • EDITO: De l’horlogerie aux technologies médicales
  • CARL F. BUCHERER - Sous le signe de la raie manta
  • DOSSIER 99%
  • Les secrets des marques de volume
  • Six leçons des marques de volume
  • PORTRAIT La Swatch, éternelle innovation de rupture
  • INTERVIEW Gucci: «Nous rajeunissons drastiquement l’âge moyen de nos clients»
  • CULTURE HORLOGÈRE La saga des Loup de Chine
  • BUSINESS & TENDANCES Face au protectionnisme
  • Face au protectionnisme
  • La taille réelle du marché suisse
  • TECHNOLOGIE L’heure de vérité pour le quartz
  • COLLECTIONNEURS
  • Enchères horlogères, trois décennies de légende (partie 1)
  • Aurel Bacs: collectionneur de superlatifs
  • Réhabiliter Antiquorum: la délicate mission de Romain Réa
  • L’OBJET Ce fermoir qui en dit long sur votre montre
  • SALON EPHJ-EPMT-SMT «Les acteurs horlogers se diversifient de plus en plus vers les medtechs»
  • INDUSTRIE Une taille critique face aux pressions
  • LIVRES Conseils littéraires

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