Inhorgenta Europe 2007, which took place on the grounds of the New Munich Trade Fair Centre, recorded another increase in visitor figures following 2006. More visitors were already registered on the first trade fair day than in the previous year, a development, which continued during the complete course of the trade fair. More than 30,000 visitors (2006: 29,660) obtained information from the 1,183 exhibitors (2006: 1,138) from 44 countries (2006: 43 countries) on the four trade fair days. It became clear during the course of the trade fair that manufacturers have a guarded optimism with respect to future business developments, while retailers expect a substantially better market development.

Manfred Wutzlhofer, Chief Executive Officer of Messe München GmbH, stated: “Visitor figures at Inhorgenta Europe have increased continually since 2004. The substantial increase in foreign trade visitors is especially pleasant news; they have strengthened the international goals of Inhorgenta Europe considerably. Trade fairs are always considered as a reflection of the industry, and Inhorgenta Europe has demonstrated one thing above all: business is again improving in the industry. That was clearly felt in the trade fair halls, in the aisles and at the booths of our exhibitors.

Exhibitors presented the current trends, collections, new brands and technologies as well as pioneering marketing concepts dealing with all aspects of timepieces and jewellery throughout the 64,500 square metres. The positive overall course of the trade fair, the good atmosphere at Inhorgenta Europe 2007 and the related optimistic evaluation of the market were also expressed in the TNS Infratest survey. In the survey, 59% (39%) of the exhibitors assessed the current economic situation of the industry as excellent to good, and 83% stated the same about the future development of the market. Among the visitors, the figures were 62% (50%) and 86% (80%) of those surveyed.

73% (72%) of the surveyed exhibitors evaluated the overall trade fair from excellent to good, and the percentages were 94% (92%) on the visitor side. The trade visitors gave best grades to the completeness and range of exhibits of the offers (94%), the atmosphere at the fair (92%) and the service provided by the trade fair company in advance of the fair (89%). The top three items of the exhibitors were the atmosphere of the trade fair (85%), the clearness of the industry categories and the quality of the exhibitor service (each 81%).

Facts about the show

Organizers registered more than 30,000 trade visitors.

All-time record: about 10,000 visitors came from other countries for the first time.

Foreign share of trade visitors increased more strongly by 10%.

Positive course of the trade fair with increased orders underlines the optimistic mood in the industry.

Trade fair participants praise the event ambience, range of offers and categories as well as its internationalism.

Special exhibitions, trend forums and innovation prize award ceremony attract visitor interest.

In trend: men’s jewellery, valuable pearl necklaces, colour stones and especially designer jewellery.

Source: Inhorgenta

www.inhorgenta.com

Contact: [email protected]
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