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LUXURY WATCHES NEWS

Jordi presents its “Icons of the World” collection



Jordi presents its “Icons of the World” collection

Europa Star WorldWatchWeb, 16 January 2012    Español Pусский 中文

On the occasion of the Geneva Time Exhibition, Michel Jordi is unveiling a new facet of the Jordi Swiss Icon brand concept. Because icons know no borders, the brand pays tribute to legendary locations around the world through a collection enriched with eight exceptional watches, each limited to 3 unique pieces.

Jordi presents its “Icons of the World” collection

To create this exceptional collection of eight models, each produced in a series of three unique and signed watches, Michel Jordi has called upon the talent of the brilliant watchmaker and developer Jean-François Mojon from Le Locle. Awarded Best Watchmaker Prize at the 2010 Geneva Watchmaking Grand Prix, he is known for his ingenuity in a wide range of exceptional horological creations.

For the “Icons of the World” collection, he has created an original gong-striking alarm movement. Instead of the traditional vibrations of the case-back, a hammer strikes the gong at the low rate of one impulse per second. In this instance, Jean-François Mojon’s art consisted in slowing down the striking mechanism to the point where it echoes the characteristic cadence of a mountain chapel bell.

The finely crafted anthracite hand-wound movement with complication features superb finishing with black and red engravings. Visible through the sophisticated multilayer openworked dial, it radiates a truly harmonious visual appeal.

www.jordiwatches.com



Jordi

Jordi Swiss Icon
51, Chemin des Eysins
Case Postale 1224
CH - 1260 Nyon
Tel: +41 (0) 22 362 89 88
Fax: +41 (0) 22 362 16 20
info@micheljordi.ch
www.micheljordi.com


More Info
     More from Jordi :
13 April 2012 - Watch Gallery - ICONS OF THE WORLD by Jordi Swiss Icon
15 March 2012 - News - Jordi Swiss Icon presents new ladies’ collection at Baselworld 2012
7 February 2012 - Watch Gallery - WHITE PASSION DIAMOND by Jordi Swiss Icon
6 December 2011 - Retail World - First Jordi Swiss Icon flagship store opens in Zurich
2 July 2007 - Watch Gallery - TWINS TITAN by Michel Jordi
17 May 2005 - News - Michel Jordi puts his Twins on the market
1 December 2004 - News - Michel Jordi re-starts
1 July 2001 - News - Michel Jordi's "La CarrÉe"




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