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IWC at SIHH 2012

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January 2012


IWC Schaffhausen gets off to a powerful start in 2012: the year of the Pilot’s Watch. With five new models, the “Top Gun” collection establishes itself as an independent formation within the IWC Pilot’s Watch family. The year’s high-flyer is the TOP GUN Miramar: a tribute to the place in California where the myth of the elite pilots was born. And two Pilot’s Watches featuring many of fine watch-making’s greatest achievements prepare for take off: the Big Pilot’s Watch Perpetual Calendar “Top Gun” and the Spitfire Perpetual Calendar Digital Date-Month.

IWC at SIHH 2012
The city ring on the Pilot’s Watch Worldtimer (Ref. 3262) bears the names of 23 places around the globe, each of which represents one time zone.

IWC Schaffhausen relaunches its Pilot’s Watch family at the Salon International de la Haute Horlogerie (SIHH) 2012 in Geneva. Amidst an authentic setting inspired by the style of an aircraft carrier, IWC’s Friends of the Brand and many other high-caliber guests from all over the world gather at the IWC booth today to celebrate the new Pilot’s Watch collection, before joining IWC to an exclusive gala event in the evening.

www.iwc.com