news


The New Fendi My Way Watch

Español
September 2014



Combining Glamour & Originality

  Table of contents  

True to the creative spirit of Fendi, this collection features a novel and unique case, exquisitely curved and inspired by the shape of ancient amphitheaters – a nod to the Roman Maison’s roots. The subtle Fendi signature decorating the bezel and the buckle on the strap adds a touch of sophistication and underlines its exclusivity.

 Fendi My Way

To ornament this elegant jewel, Fendi Timepieces has created a removable fox fur plume, which can be slid over the strap to attach it to the watch.
The Arctic fox, or gray fox, has been selected for its long, thick and very soft fur, boasting a myriad of colour variations.
The Fendi fur workshop with its unique craftsmanship has developed this plume in different colors.

Fendi My Way (F350534011C0)
Fendi My Way (F350534011C0)
Fendi My Way (F350534011C0) with Fur Plume
Fendi My Way (F350534011C0) with Fur Plume

The Fendi My Way features a Fendi Elite calfskin leather strap.
Cut from the finest hides, this coloured leather has an eye-catching grained texture while retaining an exquisite feel.
The strap also features a striking dual-colour effect, created by stamping, a traditional technique used in leather production which, alongside fur, is one of Fendi’s areas of expertise. The straps are available in black, white, red and yellow, matched to the colour of the plume.

Fendi My Way (F350431073)
Fendi My Way (F350431073)
Fendi My Way (F350431073) with Fur Plume
Fendi My Way (F350431073) with Fur Plume

The Fendi My Way collection is available in steel, steel with a yellow gold or rose gold colored bezel, and versions which are completely yellow gold or rose gold coloured, including versions with or without sparkling diamonds. Fendi Timepieces has also created a special edition of 50 pieces, completely set with radiant diamonds (see below).

Elegant and refined when worn unadorned, glamorous and vivacious when accompanied by its plume, the Fendi My Way definitely combines sophistication with originality.

For technical details, please visit our Watch Gallery: FENDI MY WAY (F350534011C0) and FENDI MY WAY (F350431073)

 Fendi My Way Special Edition


Limited edition of 50 numbered pieces with a stunning setting of diamonds on the case and dial, two highly original Fendi fox fur accessories and a personal note signed by Silvia Venturini Fendi

Fendi My Way Special Edition (F350034041P4)
Fendi My Way Special Edition (F350034041P4)
Fendi My Way Special Edition (F350034041P4) with Fur Plume
Fendi My Way Special Edition (F350034041P4) with Fur Plume
Fendi My Way Special Edition (F350034041P4) with Fur Collar
Fendi My Way Special Edition (F350034041P4) with Fur Collar

The Fendi My Way Special Edition is accompanied by two exclusive fur accessories, a plume and a collar, both produced in Fendi’s fur workshop. The watch can be worn unadorned on formal occasions, with its plume for a touch of glamour or with the collar for society events and elegant soirées.

The Fendi My Way special edition is available in two sizes.
It boasts an elegant white strap to match the plume and the collar.
The Fendi Elite calfskin strap features a grained texture.

Technical Details
Limited Edition 50 pieces (limited and numbered) with a personal note signed by Silvia Venturini Fendi
Carats Petite size: approx. 1.87 carats
Large size: approx. 3.06 carats
Precious stones: Top Wesselton VVS white diamonds
Case Stainless steel with anti-reflective sapphire crystal
Curved case design, inspired by the shape of an arena
Crown with embossed Fendi signature
Petite size (28 mm): Top Wesselton VVS white diamonds
222 diamonds, approx. 0.92 carats
Large size (36 mm): Top Wesselton VVS white diamonds
334 diamonds, approx. 1.47 carats
Dial Fully set with diamonds
Petite size: 199 diamonds (0.95 carat)
Large size: 333 diamonds (1.59 carats)
Hands Black
Bracelet/Strap Crafted with white Fendi Elite calf leather
Stainless steel pin buckle with Fendi signature
Movement Swiss-made quartz movement (hours, minutes)
Water resistance 50 meters (165 feet/5 ATM)
Warranty Fendi’s two-year international warranty

All Fendi Timepieces are manufactured in Switzerland.

Source: Fendi