Personalisation, for the privileged few?

Personalisation, for the privileged few?

12 DISRUPTIONS IN THE WATCHMAKING INDUSTRY

April 2018
Reserved until recently for a few highend watches, personalisation is now gaining ground. Mainly as a result of the internet, new technologies, or the new (…)
A preview of Watches & Wonders in Miami

A preview of Watches & Wonders in Miami

16th-19th FEBRUARY

February 2018
This coming Friday, Watches & Wonders will take place in Miami, along with the debut of the Miami Design District concours and the 30th annual Miami (…)
Watches & Wonders - February 2018

Watches & Wonders - February 2018

MIAMI DESIGN DISTRICT

February 2018
Taking place at the heart of the Miami Design District, Watches & Wonders Miami is a unique opportunity to discover watches and jewellery from the most (…)
Armin Strom Mirrored Force Resonance

Armin Strom Mirrored Force Resonance

December 2017
Armin Strom delivers its interpretation of a phenomenon whose application in watchmaking is so complex it has rarely been attempted in past centuries: that (…)
Digital bespoke

Digital bespoke

INTERNET

June 2017
More and more luxury brands are offering online customisation, but each in their own different way. We look at two interesting examples.

Tourbillon Skeleton Earth by Armin Strom

March 2016
Armin Strom Tourbillon Skeleton Earth

Armin Strom Tourbillon Skeleton Earth

January 2016
Introducing a new rendition of Armin Strom’s aesthetic inspiration. True to a now established principle, the Tourbillon Skeleton collection embraces the (…)

SKELETON PURE EARTH by Armin Strom

April 2015
The Skeleton Pure Earth by Armin Strom showcases the unusual layout of its parts, which are arranged in layers. The entirely skeletonised Calibre ARM09-S (…)
Armin Strom Skeleton Pure Earth

Armin Strom Skeleton Pure Earth

February 2015
An authentic ode to the mechanical architecture of watch movements, the Skeleton Pure Earth by Armin Strom highlights the particular layout of its parts (…)
Skeleton Pure Water (ST15-PW.05) by Armin Strom

Armin Strom Presents Skeleton Pure

October 2014
Armin Strom’s new timepiece eliminates anything extraneous from the bare caliber and highlights the layered construction of the movement by colourizing the (…)
Armin Strom Tourbillon Gravity Fire

Armin Strom Tourbillon Gravity Fire

February 2014
Armin Strom defies the laws of gravity by showing the two opposites featured in any watch movement: winding and regulation. While the tourbillon mechanism (…)
The Gravity Fire by Armin Strom

Armin Strom’s Gravity Fire

November 2013
With this first series of automatic watches driven by the Manufacture’s new AMR13 calibre, Armin Strom wanted to express the essence of a fundamental law of (…)