Carl F. Bucherer: an ode to cosmopolitan minds
MANERO FLYBACK
juillet 2020
What does having a cosmopolitan mindset really mean today? It’s not just about traveling, especially in today’s world; it’s rather about having an (…)
Carl F. Bucherer launches new presentation concept
STRATEGY
July 2020
As Covid-19 has forced all watch brands to review the way they introduce their new timepieces, Lucerne-based Carl F. Bucherer has announced a series of (…)
Carl F. Bucherer: Eco-conscious watchmaking
July 2020
With the new Patravi ScubaTec Black Manta Special Edition, Carl F. Bucherer pursues its support of the Manta Trust charity, which we introduced on the front (…)
Carl F. Bucherer Manero AutoDate Love
NEW
March 2020
The Manero AutoDate LOVE is a joint creation by Carl F. Bucherer and the global Brand Ambassador Li Bingbing, a popular Chinese actress.
Carl F. Bucherer Patravi ScubaTec Black
January 2020
The new Patravi ScubaTec Black joins an impressive collection of extremely water-friendly timepieces. In addition to the 2019 Black Manta Special Edition, (…)
Pre-owned: it’s been a long time coming, but now it’s here
WHAT’S NEXT?
December 2019
Nothing will ever be the same again. Long confined to the shadier corners of the digital grey market, fed by oversupply, short-term greed and brand (…)
Carl F. Bucherer Manero AutoDate Love
December 2019
The Manero AutoDate Love is a joint creation by Carl F. Bucherer and the global Brand Ambassador Li Bingbing, a popular Chinese actress. The Love comes in (…)
“Bucherer is ready to revolutionise the pre-owned market”
INTERVIEW
November 2019
The largest global watch retailer has opened a new dedicated service, beginning with its boutiques in Geneva and Zurich, soon to be extended to the German (…)
Carl F. Bucherer BiCompax Annual
November 2019
Inspired by a historical timepiece from the museum of the watchmaker, the Heritage BiCompax Annual combines an elegant vintage look with sophisticated “Made (…)
Carl F. Bucherer Manero AutoDate Bucherer BLUE
October 2019
Bucherer and blue. This combination of Swiss watchmaking excellence and the beauty and symbolism of this colour has a long-standing tradition dating back to (…)
The emerging watch market of Canada
REPORT
September 2019
Why is Canada not in the top 20 global markets for Swiss watchmakers, despite its high level of development? The potential of the Canadian watch market, in (…)
Towards a single watch market
CERTIFIED PRE-OWNED
September 2019
The secondary watch market gains a boost in legitimacy with the launch of a certified pre-owned platform by world-leading retailer Bucherer. As we’ve (…)
