WatchBox: “We are watch portfolio managers”

WatchBox: “We are watch portfolio managers”

INTERVIEW

December 2022
During the first Re-Luxury fair, dedicated to second-hand luxury and the circular economy, which took place in Geneva last November, we met Patrik Hoffmann, (…)
Recommended reading: Horological Alchemy by Denis Flageollet

Recommended reading: Horological Alchemy by Denis Flageollet

December 2022
In this new book, De Bethune’s co-founder Denis Flageollet takes a passionate yet critical look at his art. It addresses not only technical aspects, but (…)
 De Bethune presents “The Sensoriel Chronometry Project”

De Bethune presents “The Sensoriel Chronometry Project”

November 2022
A unique project, which will enable customers acquiring a De Bethune watch to be able to have it specially adjusted to their personal type of wear by the De (…)
An introduction to De Bethune's DB25 Perpetual Calendar

An introduction to De Bethune’s DB25 Perpetual Calendar

November 2022
A new self-winding perpetual calendar makes its debut in the De Bethune collection. At Geneva Watch Days 2022, Manufacture De Bethune unveils a new 40mm (…)
De Bethune releases the DB25 Starry Varius Aérolite

De Bethune releases the DB25 Starry Varius Aérolite

July 2022
Created from a meteorite, the DB25 Starry Varius Aérolite becomes the witness to a chaotically orchestrated force. De Bethune has enriched its dial with a (…)
De Bethune: a new vision of Marc Newson's Hourglass

De Bethune: a new vision of Marc Newson’s Hourglass

June 2022
As there are no pure blue metals, it is not possible to plate the nanoballs with this colour, so it was a challenge to overcome. Denis Flageollet, with his (…)
An introduction to De Bethune's DB28XP Steel Wheels

An introduction to De Bethune’s DB28XP Steel Wheels

May 2022
Everything in this new DB28XP Steel Wheels engages you to re-discover the art of De Bethune and its vision of watchmaking for tomorrow. A symbiosis between (…)
De Bethune DB28GS JPS: a new automotive-inspired timepiece

De Bethune DB28GS JPS: a new automotive-inspired timepiece

May 2022
The Swiss manufacture launches a new version of its first ever sports watch with a black and gold twist, as an echo to the John Player Special racing cars.
Watchbox, moving from “pre-owned” to “collectible”

Watchbox, moving from “pre-owned” to “collectible”

STRATEGY

April 2022
After securing a new investment round and acquiring watch brand De Bethune, WatchBox now intends to open multiple new locations in the US and around the (…)
Sapphire: the quest for transparency

Sapphire: the quest for transparency

INNOVATION

January 2022
Sapphire, used in watchmaking for almost a century, has become a high-tech material in its synthetic form. In an era of transparency, it is increasingly (…)
De Bethune launches the new DB25QP with green guilloche dial

De Bethune launches the new DB25QP with green guilloche dial

December 2021
The finesse of the decorations and the purity of the green hand-guilloche dial, radiating in 12 sectors, underline the legibility of the dial, which is (…)
De Bethune launches Dream Watch 5 Tourbillon ‘Season 1'

De Bethune launches Dream Watch 5 Tourbillon ‘Season 1’

November 2021
This timepiece is the result of a genuine challenge issued to De Bethune by the American star Swizz Beatz. Denis Flageollet and his team came up with a (…)