Watch Curator ’18
- Tourbillons
THE TOURBILLON MAELSTROM
October 2018
Although always, or nearly always, confined to their cages, tourbillons are breaking free. They are beating at every frequency, in every genre of watch and (…)
Watch Curator ’18
- Connected
TIME TO BURY THE HATCHET?
October 2018
Smartwatches have become an everyday item. The Apple Watch is a “wrist accessory” that has been adopted by millions of aficionados from Sydney to New York (…)
‘There is no vintage bubble’
ALFREDO PARAMICO
October 2018
Alfredo Paramico is a world-class collector, primarily of Patek Philippe and Longines. This Italian former merchant banker, living in Miami, now manages an (…)
Hublot Big Bang Tourbillon Sapphire
October 2018
The caseband, bezel and case back are cut from a sapphire block; there are no bridges: just a tourbillon lug, also in sapphire, and a fully skeletonised (…)
Big Bang One Click Blue Sapphire by Hublot
Ref. 465.JL.4802.RT.1204
August 2018
Its 39mm case takes on the shades of sapphire, also available in pink and sky-blue hues, using a subtle fusion of aluminium oxide and titanium oxide Which (…)
Hublot: what marketing impact of the World Cup?
ANALYSIS
August 2018
When seeing the referees holding boards with the Hublot logo during the World Cup, did you wonder what was the marketing outcome for the brand? Chrono24 (…)
Colour watch trends summer 2018
July 2018
Who says “summer”, says “colours”! And not only in fashion and make-up, but also in the watchmaking industry.
The magic of composites
NEW MATERIALS
July 2018
Author and co-author of over 180 scientific articles, two monographs and the holder of twelve patents, Professor Andreas Mortensen, vice president for (…)
Portfolio ’New materials’
July 2018
New materials free the imagination and offer new creative fields to the watchmaking industry. They bring color, impose transparency, offer lightness (…)
A “virtual” digital boutique by Hublot
THE FUSION OF THE REAL AND THE DIGITAL
June 2018
By remotely offering its customers 3D-facilitated access to its products, knowledge, and knowhow, Hublot is successfully creating a new bespoke customer (…)
The end of the passive ambassador?
12 DISRUPTIONS IN THE WATCHMAKING INDUSTRY
May 2018
We’ve seen so many stars posing with a luxury watch on their wrist and being handsomely paid for the service that we’ve forgotten one thing: if these (…)
From Russia with love, Hublot introduces first connected Big Bang watch
Baselworld 2018
March 2018
The Big Bang Referee 2018 FIFA World Cup Russia is a professional grade football referee watch. But will it actually have traction among the wider public (…)