IWC's first international image campaign

IWC’s first international image campaign

November 2011
For the first time ever, Schaffhausen-based watch manufacturer IWC turns the worlds in which its products are rooted into the subject of an international (…)

IWC launches the night sky for your wrist

September 2011
IWC Schaffhausen presents the Portuguese Sidérale Scafusia, the most exclusive and complicated watch ever created by IWC.

The Ingenieur family from IWC Schaffhausen embraces titanium

September 2011
A masterpiece of precision engineering is unveiled with the launch of the new Ingenieur Double Chronograph Titanium from IWC.

IWC - Ingenieur Automatic Mission Earth Edition “Plastiki”

August 2011
As the official partner of the “Plastiki” expedition, IWC Schaffhausen is commemorating the successful mission with an addition to the Ingenieur watch (…)

IWC partners with Abu Dhabi Ocean Racing

June 2011
IWC Schaffhausen has formed a partnership with Abu Dhabi Tourism Authority (ADTA) to become the first major sponsor of its Volvo Ocean Race 2011/12 team, (…)

IWC’s partnership with Volvo Ocean Race

February 2011
IWC Schaffhausen is proud to announce its partnership with Volvo Ocean Race as race sponsor and Official Timekeeper for the next edition of the Volvo Ocean (…)

IWC lands two starring film roles

October 2010
IWC Schaffhausen has once again secured a starring role on the big screen, this time in Oliver Stone’s upcoming film Wall Street: Money Never Sleeps.

Online auction: The IWC Ingenieur Automatic Mission Earth Edition

August 2010
IWC is donating the entire proceeds from the highest bid of 30,800 euros for the unique Ingenieur Automatic Mission Earth Edition “Adventure Ecology” in (…)

IWC - Big Ingenieur Edition Zinédine Zidane

June 2010
IWC Schaffhausen is underlining its partnership with the footballer Zinédine Zidane with a new special edition.

IWC Schaffhausen honours Jacques-Yves Cousteau on his 100th birthday

June 2010
11 June 2010 marks the 100th birthday of Jacques-Yves Cousteau. No other individual in the 20th century has promoted and influenced research of the world’s (…)

The exclusive Big Pilot’s Watch Edition Antoine de Saint Exupéry, by IWC, on auction at Sotheby’s

April 2010
The Swiss watchmaker IWC Schaffhausen has commissioned Sotheby’s to sell a unique and precious timepiece ...
IWC – two Portuguese models get makeovers

IWC – two Portuguese models get makeovers

February 2010
At this year's SIHH, IWC introduced two famous Portuguese models in new guises. Both the Portuguese Yacht Club Chronograph and the Portuguese (…)