Longines: Mini is elegant
October 2023
It’s in the smallest details that the new Mini DolceVita, with its graceful lines and modest proportions, sets itself apart. It draws inspiration from a (…)
Longines adds a new GMT model to the redesigned HydroConquest collection
August 2023
A true classic among sports watches, the HydroConquest line has been expanded with new models featuring a sleek design and an exclusive Longines GMT (…)
Longines: new Flagship Heritage models with moon-phase function
August 2023
The elegance and simplicity of the historic Flagship models have made this Longines collection a timeless classic. In 2023, the winged hourglass brand is (…)
Longines Ambassador Mikaela Shiffrin wins ESPY Award for Best Athlete: Women’s Sport
August 2023
Ski athlete Mikaela Shiffrin, donning a Longines DolceVita watch as the brand’s ambassador, accepted the ESPY Award for ’Best Athlete: Women’s Sport’ at the (…)
A history of watch advertising: 1920-1929
June 2023
A history of watch advertising: 1900-1919
June 2023
Longines Spirit Flyback: pioneering technology for adventurers
April 2023
The Longines Spirit collection has been extended to include a chronograph watch with flyback function, testimony to Longines’ pioneering role in developing (…)
Longines Pilot Majetek
March 2023
With the Longines Pilot Majetek, the winged hourglass brand is putting its name to the return of a watch designed for aviation and appreciated by a wider (…)
Longines: a long tradition of high-frequency innovation
COVER STORY
October 2022
The launch of the new Longines Ultra-Chron, inspired by the legendary Ultra-Chron Diver of 1968, gives an opportunity to revisit the illustrious history of (…)
The Longines Master Collection 190th Anniversary
October 2022
To mark its 190th anniversary, Longines is presenting a series of exclusive timepieces from The Longines Master Collection, which stand out for their (…)
What is your horological golden age?
COLLECTORS’ CHOICES
July 2022
For some collectors, it’s the Roaring Twenties, when the wristwatch was really just emerging – exactly one century ago. For others, it’s the conservative (…)
Introducing the ultra-accurate Longines ULTRA-CHRON
June 2022
Inspired by the original Longines Ultra-Chron Diver of 1968, the new model is more accurate than a chronometer, ticking at 10 beats a second. It profits (…)
