Mysterious Maurice Lacroix
May 2013
In 2010, Maurice Lacroix launched its Roue Carrée, an innovation that was spectacular in its “simplicity”, offering an interplay of shapes and movement on (…)
Maurice Lacroix Masterpiece Seconde Mystérieuse
May 2013
Maurice Lacroix brings a new face to time measurement with its Masterpiece Seconde Mystérieuse. Fascinating, captivating, unconventional… this timepiece is (…)
Maurice Lacroix Pontos S Extreme
May 2013
The taut, sporting elegance of the Ponto S Extreme is conveyed through a strong masculine look, while its technical nature propels it into an avant-garde (…)
Maurice Lacroix on track with new advertisement
April 2013
Since last week, a locomotive emblazoned with a giant Maurice Lacroix advertising visual has been criss-crossing Switzerland’s dense railway network. It (…)
BaselWorld 2013 Preview - Maurice Lacroix’s Masterpiece Seconde Mystérieuse
March 2013
Awe-inspiring Captivating Unexpected This timepiece is aptly named: Mystérieuse (Mysterious) inspires and intrigues. Its certainly hard to take your eyes (…)
Maurice Lacroix Pontos S Diver
March 2013
The Pontos S Diver revisits the collection’s design codes by giving it a delightful vintage touch. A technical instrument dedicated to deep-sea diving, it (…)
Maurice Lacroix Pontos S Diver
March 2013
The Pontos S Diver is a professional diver’s instrument par excellence, with a vintage touch of retro design. Water-resistant to 600 metres, easy to wear (…)
Maurice Lacroix Strait of Magellan Expedition sets a World Record [Video]
February 2013
Two dentists from Zurich have crossed the 348 miles (560 km) long Strait of Magellan on kiteboards, setting a world record under extreme weather conditions (…)
MIROS DATE LADY by Maurice Lacroix
January 2013
Maurice Lacroix Pontos S Diver
January 2013
The Pontos S Diver revisits the collection’s design codes by giving it a delightful vintage touch. A technical instrument dedicated to deep-sea diving, it (…)
New Advertising Campaign by Maurice Lacroix
December 2012
Maurice Lacroix is launching a stunning new advertising campaign with a finger on the pulse of modern lifestyle. Built around the claim of “Your Time is (…)
Maurice Lacroix Masterpiece Lune Retrograde
December 2012
Perfetly summing up the expertise of Maurice Lacroix, the Masterpiece collection establishes its timepieces firmly in an urban, dynamic and elegant vision (…)
