Maurice Lacroix : Press Conference and Divina Show Act at BASELWORLD 2005
March 2005
Maurice Lacroix opened BASELWORLD for its own brand with a press conference on Wednesday, 30 March. Philippe C. Merk, CEO Maurice Lacroix, (…)
Maurice Lacroix Celebrates Two Anniversaries
February 2005
Maurice Lacroix has two reasons to celebrate in 2005: 30 years Maurice Lacroix and 15 years Masterpiece Collection. This is reason enough to add two limited (…)
MASTERPIECE VÉNUS by Maurice Lacroix
September 2004
18 carat white gold case (43.5 mm) equipped with a hand-decorated hand-wound ML 36 movement based on the Vénus 175 Calibre.
Roger Federer is the new ambassador for Maurice Lacroix
June 2004
Roger Federer, currently worldwide number one in men’s tennis, and Maurice Lacroix Swiss Watches signed a close partnership contract in Zurich. As (…)
Maurice Lacroix concentrates on its Masterpiece
April 2004
A small remark made in passing in one of our last editorials, raising a question as to the health of Maurice Lacroix following an announcement of a (…)
Maurice Lacroix: New Quality Seal for the Masterpiece Collection
September 2003
Maurice Lacroix: New Quality Seal for the Masterpiece Collection The exclusive mechanical timepieces in the Masterpiece Collection, with their highest (…)
Maurice Lacroix Masterpiece Double Rétrograde
September 2003
A big première in the Masterpiece Collection: Maurice Lacroix has come up with a precious timepiece equipped with two retrograde display modules developed (…)
Maurice Lacroix: Miss Universe 2003 wears the newMasterpiece Phase de Lune Dame
August 2003
Maurice Lacroix: Miss Universe 2003 wears the new Masterpiece Phase de Lune Dame Maurice Lacroix was once again the official sponsor of the Miss Universe (…)
Maurice Lacroix Masterpiece Phase de Lune Dame
August 2003
As the first model in the Masterpiece Collection reserved exclusively for women, this watchmaking gem captivates both by its elegance and by its practical (…)
Maurice Lacroix Masterpiece Phase de Lune Tonneau
May 2003
Balanced proportions, a slightly waisted case-middle, curved bracelet attachments: Maurice Lacroix is reinventing the barrel case in a creation which (…)
Sphere by Maurice Lacroix
November 2002
“Sphere” by Maurice Lacroix “Sphere”, a watch with harmonious lines and a spherical casing, possesses all the characteristics that a Swiss watch (…)
Maurice Lacroix sponsors a Rally
September 2002
Maurice Lacroix: Two Classics on the Road The same is true for both automobiles and timepieces - attractive design, reliability, functionality, (…)
