It could have been a great advertisement

It could have been a great advertisement

VINTAGEMANIA

July 2018
It was a sunny day on the Atlantic coast in France. Mr. X (pseudonym) thought it was a great opportunity to practice his swing on the golf course nearby. It (…)

Oyster Perpetual Cosmograph Daytona by Rolex

May 2018
Movement: Perpetual, mechanical chronograph, self-winding. Calibre:4130, Manufacture Rolex. Oscillator: Paramagnetic blue Parachrom hairspring. Winding: (…)
Rolex and Omega break records at Phillips auction

Rolex and Omega break records at Phillips auction

May 2018
The “Daytona Ultimatum” thematic sale raised over 22 million Swiss francs at the Geneva auction May 11-13. We also saw a new world record for an Omega watch (…)
Laboratories are the hub of progress

Laboratories are the hub of progress

12 DISRUPTIONS IN THE WATCHMAKING INDUSTRY

May 2018
Watchmakers tried, prototyped, disassembled, reassembled and tweaked until it worked – like clockwork. That was then. Now, watchmaking no longer revolves (…)
The end of the passive ambassador?

The end of the passive ambassador?

12 DISRUPTIONS IN THE WATCHMAKING INDUSTRY

May 2018
We’ve seen so many stars posing with a luxury watch on their wrist and being handsomely paid for the service that we’ve forgotten one thing: if these (…)
The vintage tool watch vs. the modern luxury watch

The vintage tool watch vs. the modern luxury watch

VINTAGEMANIA

April 2018
We all remember how our first mobile phone impacted our daily routine. Suddenly we were offered the ability of calling, texting, surfing on the web, playing (…)
Watches and connection: parting on good terms

Watches and connection: parting on good terms

12 DISRUPTIONS IN THE WATCHMAKING INDUSTRY

April 2018
Every market needs a strong symbolic leader, a locomotive, a benchmark to ensure its survival. Rolex is that symbol for the “traditional” watch, and Apple (…)
Personalisation, for the privileged few?

Personalisation, for the privileged few?

12 DISRUPTIONS IN THE WATCHMAKING INDUSTRY

April 2018
Reserved until recently for a few highend watches, personalisation is now gaining ground. Mainly as a result of the internet, new technologies, or the new (…)
“We would like to see more brands buy back their vintage timepieces”

“We would like to see more brands buy back their vintage timepieces”

AUCTION

April 2018
An interview with Paul Boutros, Head of Americas & International Strategy Advisor at Phillips in association with Bacs & Russo.
Japan: towards a revival?

Japan: towards a revival?

2017

March 2018
In 2017, Japan’s watch market showed some very interesting trends. Following the return of tourists from greater China, inbound demand is showing a gradual (…)
Architecture in the US watch market
Europa Star

Architecture in the US watch market

BUILDING TIME

March 2018
When Frank Lloyd Wright was commissioned to design the Solomon R. Guggenheim Museum, his mandate was to create “a temple of the spirit.” But on one evening (…)
Senegal: at the sickbed of the watch market
Europa Star Europa Star

Senegal: at the sickbed of the watch market

WORLD MARKETS

March 2018
On the beaches of Dakar, lapped by the Atlantic, time is on the move. It slips between the Western tourists languishing on the sand of Yoff or the pebbles (…)