TAG Heuer addresses the 1887 movement controversy
February 2010
Shortly after the Silverstone (UK) introduction of the new Caliber 1887 chronograph movement, Jean-Christophe Babin, President and CEO of TAG (…)
TAG Heuer confronts the crisis by carving out its own space
January 2010
Like all watch companies, TAG Heuer has had to confront the economic crisis.
TAG Heuer stands by brand ambassador Tiger Woods
January 2010
TAG Heuer reconfirms that it will continue its relationship with Golf n°1 Tiger Woods but will respect his desire of privacy by modifying his role (…)
TAG Heuer is ranked first place for the excellence of its Internet Strategy
November 2009
TAG Heuer has always kept up with the times and embraced the latest technological advances in order to maintain their “avant-garde” status.
Web Study: TAG, Tiffany tops in digital competence
October 2009
TAG Heuer and Tiffany and Co. top the watch and jewelry categories, respectively, in a new US study that measures luxury brands on their digital (…)
The TAG Heuer V4 – an overview
August 2009
TAG Heuer is approaching its 150th anniversary (2010) and perhaps the most important project in all those years is the V4 Concept Watch.
Back to basics – the sports watch
August 2009
Part three: EarthWheels on the ground and pedal to the metal describes the efforts regarding land-based sports watches. As an example, Tissot, the (…)
Back to basics – the sports watch
August 2009
Part one: waterTake a look at the different categories in the world of sport’s watches in this four part series by Keith W. Strandberg covering watches for (…)
The key words in the current economic crisis: price, quality and authenticity
PART TWO
July 2009
The current global economy has sent the watch industry into turmoil. Find out how the watch brands are adapting their products and advancing their companies (…)
TAG Heuer supports international research into Duchenne Muscular Dystrophy
July 2009
Tag Heuer's most revolutionary creation to date will be auctioned at the prestigious Only Watch in Monaco on September 24th 2009.
TAG Heuer launches industry's first comprehensive online Customer Service Web Site
July 2009
Marking another “first” in its 150-year heritage, TAG Heuer has unveiled its multi-faceted customer care web site, www.tagheuer.com/customerservice.
TAG Heuer receives Two 2009 Red Dot Awards for Product Design
May 2009
Swiss Watch Brand's Grand Carrera Calibre 36 RS Caliper Chronograph and Aquaracer 500M recognized for Exceptional Product Design.
