Seiko Prospex Street Series
May 2020
Seiko introduces ‘‘Urban Safari’’ theme watches from the Prospex Street Series. The series, which made its debut in 2018, inherits the design essence of (…)
Seiko Presage Prestige Line
February 2020
The Crown Chronograph, Japan’s first wristwatch with a stopwatch function, was developed in 1964 for the first international sports event held in Japan. (…)
Seiko 5 Sports Brian May Limited Edition
January 2020
Seiko 5 Sports celebrates a legendary guitar, Brian May’s ‘‘Red Special’’. The Red Special now inspires a new Seiko 5 Sports watch whose dial echoes the (…)
Seiko Astron GPS Solar Novak Djokovic
January 2020
The new Novak Djokovic Astron GPS Solar creation is offered as a limited edition of just 1’500 and is presented in a special box containing an additional (…)
Seiko 1969 Quartz Astron
November 2019
A new creation in the Astron GPS Solar collection celebrates the 50th anniversary of the 1969 Quartz Astron. The form and design of the 1969 timepiece is (…)
Seiko Presage Green Enamel Dial Limited Edition
October 2019
Presage combines a Japanese aesthetic sense with traditional craftsmanship and Seiko’s watchmaking skills in an original collection that offers Japanese (…)
Seiko Presage Arita Porcelain Dial
September 2019
The Presage collection has introduced watches that combine Seiko’s traditional watchmaking skills with dials that showcase different forms of Japanese (…)
Seiko Presage Prestige Line Enamel Dial Spring Drive
September 2019
Since 2016, the Presage collection has been renowned for showcasing many forms of Japanese aesthetics and craftsmanship in its creations. Today, the (…)
A history of sports timekeeping
1964: A TURNING POINT FOR SEIKO
August 2019
The Olympic Games held in Tokyo in 1964 changed Seiko for ever. That edition, the first ‘technological’ Olympics, brought the Japanese company into the (…)
Seiko: “We want to go beyond functionality”
JAPANESE BRANDS
August 2019
How to convey not only the functional aspect of Seiko’s and Grand Seiko’s collections, but also the Japanese sense of beauty found in these timepieces? An (…)
Visiting Seiko Dream Square in Tokyo
CONCEPT STORES
July 2019
Last December, Seiko inaugurated this space, which differs greatly from a traditional boutique. Rather than simply displaying watches, the Japanese giant (…)
Japanese watchmaking wants to change its image
ANALYSIS
July 2019
Seiko, Citizen and Casio now offer models at prices that were unthinkable a few years ago. Japanese companies intend to move from a highly technological (…)