Awake channels nature’s beauty in the Summertria collection
December 2023
The collection reproduces, as faithfully as possible, the perfection and beauty of the symmetries found in nature. Inspired by the heart of a sunflower, the (…)
Awake Mission To Earth - Chapter III: a meaningful watch
October 2023
After unveiling the first two chapters of their Mission to Earth collection, the young brand reveals the third and final chapter: Time Travelers.
Awake Mission to Earth “Meatball”
June 2023
A highly original limited edition of 250 watches delivered in a collector’s box and featuring multiple nods to space exploration, the new Awake Mission to (…)
Awake presents a groundbreaking innovation
August 2022
Each and every Nasa-inspired “Awake: Mission to Earth” watch is equipped with a unique and unforgeable marker built directly into the sapphire crystal. The (…)
Awake presents a groundbreaking innovation
August 2022
Each and every NASA-inspired “Awake: Mission to Earth” watch is equipped with a unique and unforgeable marker built directly into the sapphire crystal. The (…)
Discovering Awake’s pioneering watchmaking
May 2022
The French brand presents Ocean DNA, a new version of its AW.01 timepiece: exclusive, ultra-light and fibreglass-reinforced Ocean Composite® material, (…)
Watchmaking and the environment: on the front line
INNOVATION
January 2021
Future customers will necessarily be more attentive to the environmental impact of their purchases. A few established watch brands stand out for their (…)
