Portugal's Boutique dos Relógios

Portugal’s Boutique dos Relógios

October 2010
Successful specialized retail chains dedicated to watches are not that common in Europe. The Portuguese ‘Boutique dos Relógios’ is one of the best examples (…)

Piaget opens UK Flagship

Piaget opens UK Flagship

October 2010
The Swiss leading luxury watchmaker and jeweller, Piaget, will open its UK Flagship boutique this month at 169 New Bond Street, London W1.

Inside the chronograph

Inside the chronograph

October 2010
Here is a riddle for you – What do people use to cook their egg in the morning? What is an integral part of their run after work? What is necessary for (…)

The Swiss watch planet in movement – Part 3

The Swiss watch planet in movement – Part 3

October 2010
TAG Heuer has invested in the production of its own chronographic movement, the famous 1887. (We note in passing the current tropism that is pushing the (…)

Paris, rue de la Paix 8: The new world of Jaquet Droz

Paris, rue de la Paix 8: The new world of Jaquet Droz

September 2010
225 years after opening its first watchmaking workshop in the French capital, Jaquet Droz inaugurated on September 9th 2010 its first Parisian boutique at (…)

Opening of two boutiques Hublot on the mainland US with Bal Harbour and Boca Raton.

Opening of two boutiques Hublot on the mainland US with Bal Harbour and Boca Raton.

September 2010
Hublot, the Swiss luxury watch brand that brings the “Art of Fusion” and the passion for unexpected combinations and innovation to watchmaking, is proud to (…)

The Swiss watch planet in movement – Part 2

The Swiss watch planet in movement – Part 2

September 2010
Besides the creation of movements that may be substituted for ETA calibres, watchmakers have also massively responded to the threat by accelerating the (…)

The Swiss watch planet in movement – Part 1

The Swiss watch planet in movement – Part 1

September 2010
The Swatch Group and its industrial arms (essentially ETA, Nouvelle Lemania, and Frédéric Piguet for movements; as well as Nivarox-FAR for other (…)

Ernst Benz inaugurates its first Boutique and celebrates Elizabeth Doerr

Ernst Benz inaugurates its first Boutique and celebrates Elizabeth Doerr

September 2010
Ernst Benz hosted a private event featuring Elizabeth Doerr, International watch journalist and author of Twelve Faces of Time: Horological Virtuosos.

Inauguration of the first Corum boutique in Geneva

Inauguration of the first Corum boutique in Geneva

September 2010
CORUM establishes itself on the shores of Lake Léman with the opening of its first own-name boutique in Switzerland, located in Geneva.

Movements: a progressive return to the 1950s?

Movements: a progressive return to the 1950s?

September 2010
Our publishing house, which was originally called Hugo Buchser SA after the name of its founder, used to publish (until 1986) the famous Le Guide des (…)

The secret of successful watch brand videos

The secret of successful watch brand videos

August 2010
As the watch industry tries to get its marketing communication up to speed in cyber space, knowing how to place brand videos on the Internet and determining (…)