Service, please! - Patek Philippe: patrimonial service
March 2013
In 2012, Patek Philippe launched a vast marketing campaign based not on any single new product, but rather on the notion of service itself. For the (…)
Service, please! - Stoll & Company, America’s Watchmakers
March 2013
In the last issue, we profiled the after sales service/customer service approach of Piaget. This issue, we take a look at another way of handling service (…)
Talking Turkey – Saat & Saat in Istanbul
March 2013
Istanbul is a bustling, thriving city – full of life, business and excitement. In the heart of this city, the only one in the world to span two continents (…)
Strategic métiers d’art
March 2013
If we could retain only one main thematic trend seen during the SIHH in Geneva, we would have to choose “métiers d’art” (artisanal craft skills). Never have (…)
Small Independent Watch Brands - The lament of those who are drowning
March 2013
The refrain is well known. It has been sung in these columns on several occasions, but now it has really become stuck in the mind. The refrain? The lament, (…)
A (show) week in the life of a retailer
March 2013
To get a sense of what a retailer looks for during the Geneva shows, Europa Star spent some time with Alon Ben Joseph, president of Ace Jewelers in the (…)
SIHH 2013 - High-tech materials and movements
March 2013
There was a profusion of models illustrating the skills in métiers d’art mastered in-house by various brands at the SIHH. But such traditional crafts cannot (…)
The year of butterflies and eagles
March 2013
It may be a long cold winter for some, but for five days in early January snow flurries were held at bay as Geneva warmed to the chefs d’oeuvre at this (…)
Surrounding the SIHH: space stations and satellites
March 2013
The power of attraction of the SIHH star can be measured by the number of satellites that gravitate around it. They come in all sizes, and range from small (…)
All change for the Geneva Time Exhibition
March 2013
In its fourth year, the Geneva Time Exhibition presented itself in the new, more sophisticated environment of the Bâtiment des Forces Motrices, the iconic (…)
Swatch Group - Annual Report 2012
March 2013
In 2012 Swatch Group registered gross sales of eight billion 143 million Swiss francs, which was an increase of 14% over 2011 – a billion francs more than (…)
Bell & Ross opens second European store in Vienna
March 2013
After Paris, Bell & Ross continues its retail development strategy with the opening of its second European boutique in Vienna. Two years after the (…)