The heart-warming story of Europa Star

The heart-warming story of Europa Star

100% SWISS MADE BY SWISS MAIDS?

February 2007
The Swiss Made label in watchmaking has been the source of all sorts of uses and abuses.

Letter from Italy: The latest trends – Italian style

Letter from Italy: The latest trends – Italian style

February 2007
The latest trends coming out of Italy seem to be related to the iconoclastic and sardonic aspects of the Italian character.

Letter from France: Bell & Ross, born from a businessman and a designer

Letter from France: Bell & Ross, born from a businessman and a designer

February 2007
Bell & Ross – it’s a little like the movies,...

Louis Erard and the spirit of time

Louis Erard and the spirit of time

February 2007
Founded in 1931 and re-launched in 2003 after a long period of relative silence, Louis Erard now appears extremely healthy under the direction of Alain (…)

The secrets of online advertising

The secrets of online advertising

February 2007
Despite a rather tight general advertising environment, the Internet is showing results that are downright enviable. Online advertising is in full (…)

Moving watches: an in-depth look at worldwide watch distribution

Moving watches: an in-depth look at worldwide watch distribution

February 2007
Distributing watches around the world is no easy task. Customs, ways of doing business, taxes and import duties and more vary from country to country.

Market focus USA – Part 2:New factory fuels Swiss Army quality

Market focus USA – Part 2:New factory fuels Swiss Army quality

January 2007
Victorinox Swiss Army opens own factory in Switzerland, plans to move up-market.

The mechanical and financial heart of watchmaking

The mechanical and financial heart of watchmaking

January 2007
In a recent book of interviews with the journalist Friedemann Bartu ‘Au-delà de la saga Swatch’ Nicolas Hayek laid a few cards on the table (…)

Market focus USA – Part 1

Market focus USA – Part 1

January 2007
The United States market is one of the biggest in the world and for the past few years it has done nothing but grow.

LAKIN@LARGE - I got Scruffy in Belfast

LAKIN@LARGE - I got Scruffy in Belfast

January 2007
I visited Belfast recently with a group of friends. Everyone seemed to wonder why we were going there since we thought it would be industrial, boring (…)

England: Glamour wouldn't be glamour without a touch of royalty

England: Glamour wouldn’t be glamour without a touch of royalty

December 2006
Sir Elton John is England’s King of Bling...

France: brands that stand alone

France: brands that stand alone

December 2006
Let's have a look at the French watch shows.