Built to Perform: Sports Watches for 2006 and Beyond – Part 3

Built to Perform: Sports Watches for 2006 and Beyond – Part 3

August 2006
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Built to Perform: Sports Watches for 2006 and Beyond – Part 2

Built to Perform: Sports Watches for 2006 and Beyond – Part 2

July 2006
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Built to Perform: Sports Watches for 2006 and Beyond – Part 1

Built to Perform: Sports Watches for 2006 and Beyond – Part 1

July 2006
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Choosing and leveraging the right brand ambassador – How Internet is changing the rules of the game

Choosing and leveraging the right brand ambassador – How Internet is changing the rules of the game

July 2006
Global companies have long understood the power and impact of associating popular personalities with their brand name and products. Most will agree that a (…)

Miami Nice - Selling to Latin America

Miami Nice - Selling to Latin America

July 2006
Miami is one of the most vibrant cities in America, filled with sun, sand, Latin rhythms and some of the best restaurants and clubs in the world.

Exclusive Interview with leading retail group Diamonds International

Exclusive Interview with leading retail group Diamonds International

June 2006
You can't talk about diamonds and watches in the Caribbean without talking about Wendy Tarapani, the Executive Director of Diamonds International (…)

Diamonds International

Diamonds International

June 2006
As an on-going series of features, Europa Star will be profiling retailers from around the world, giving insight into the way business is done, (…)

SWATCH versus ROLEX

SWATCH versus ROLEX

June 2006
For quite some time, the Swatch Group and Rolex have exchanged pleasantries. We are not yet to the point of name-calling, but a certain tension (…)

BASELWORLD 2006: An Englishman's View

BASELWORLD 2006: An Englishman’s View

June 2006
‘BaselWorld’, as a word alone, has to me the ring of a film title about it. Hall names at this great annual get-together add illusions from which a (…)

An Aussie's view of Switzerland's BaselWorld

An Aussie's view of Switzerland's BaselWorld

June 2006
There is a long forgotten, faded sign in chalky pastel shades on the side of the old Redfern bakery facing the railway into the city which used to amuse (…)

LAKIN@LARGE - HOPP SCHWIIIIZZZZ

LAKIN@LARGE - HOPP SCHWIIIIZZZZ

June 2006
Visiting BaselWorld for the first time, you could be forgiven for presuming that Swiss watchmaking means the Swatch Group – much like the English (…)

Voilà, here's Voilà

Voilà, here’s Voilà

June 2006
Having abandoned private label production and battled for recognition as a brand, this young and exciting watch brand has at last secured a place within (…)