Who could have imagined, in early 2020, that we’d be where we are today? The pandemic crisis is accelerating change everywhere. Two “rocks” of the Swiss (…)

An all-too rare sign of optimism in a chaotic world? Now the time has come to start thinking about the post-coronavirus world, the new PSR model, a (…)

The magnificent “serpent” designed by Japanese architect Shigeru Ban for Swatch took more than eight years to rise out of the ground and unfurl its coils in (…)

While smartwatches are visible absolutely everywhere in the United States, Hamilton, that most American of Swiss watchmakers, is experiencing a strong (…)

Mido’s Ocean Star is 75 years old, but its new version, the Ocean Star Diver 600, is equipped with silicon. It’s an embodiment of the Swatch Group’s (…)

For 50 years, Omega has been capitalising on the extraordinary adventure that made its Speedmaster the first watch to be worn on the Moon. In our July 1969 (…)

“Today, lots of brands are led by technocrats who talk about emotion,” says Jean- Claude Biver. We investigated in our archives to find how the figure of (…)

Glashütte Original draws its inspiration from its roots in 1845, from the 1920s with the work of Alfred Helwig, from the 1960s, from its rebirth in the (…)

For a long time, the Swiss brand has wanted to translate a form of colourful urban culture into watchmaking. It finds natural ties with the Japanese (…)

It was only in the mid-2000s that Jaquet Droz regained a strong identity by delving into its archives and rediscovering a watch from 1785 – a model whose (…)

Like many brands in 2019, Blancpain is capitalising on its 20th century icons, and particularly on the adventure of the Fifty Fathoms.

The imprint left by Abraham-Louis Breguet was so strong, technically and aesthetically, that the successive houses that bore his name have never deviated (…)