Swiss style and watchmaking
A MISSED OPPORTUNITY
September 2019
For all their use of characters, Swiss watchmakers have failed to take advantage of their country’s reputation for excellence in typography, with some (…)
A new way of thinking about the production chain?
INNOVATION
August 2019
How is it possible to achieve a much stronger and instant match between brand orders and assembly capabilities? And doing so, avoid excessive and unsold (…)
Order a watch... from your car
SWATCH
June 2019
Is it the «McDrive» of watchmaking? Swatch, with its usual facetiousness, has just opened a drive-thru store in its Swiss hometown. Presentation.
Quartz: the moment of truth
TECHNOLOGY
January 2019
Once a pioneer, yet now decidedly run-of-the- mill, the quartz movement is approaching a crucial point in its history. With mechanical watches becoming less (…)
Taming the light
SWISS SUPER-LUMINOVA®
September 2018
If you’re looking for something to brighten up your nights, this is it! Invisible during the day, Swiss Super-LumiNova® becomes apparent when the light (…)
HYT, the flow of time
A DIFFERENT PHILOSOPHY
September 2018
Inspired by the ancient water clock, fluid-driven time-telling required ten years of development to finally appear in the Neuchâtel-based brand’s watches. (…)
Franck Dubarry, code breaker
PORTRAIT
August 2018
Contractually he was supposed to stay out of the watchmaking sector for a decade after the sale of TechnoMarine. It was due to a series of circumstances, (…)
Urwerk: Breguet, atomic style
LABOS
August 2018
The most accurate clock in all of Baselworld was to be found on the Urwerk stand. Actually called AMC, short for Atomic Master Clock, it is a new, atomic (…)
CSEM and the pundits of materials research
INNOVATION
July 2018
It was in the Neuchâtel-based research institute that research workers developed watchmaking applications for a material that is fast gaining popularity: (…)
The magic of composites
NEW MATERIALS
July 2018
Author and co-author of over 180 scientific articles, two monographs and the holder of twelve patents, Professor Andreas Mortensen, vice president for (…)
Watchmaking materials: a historical primer
July 2018
Ever since the dawn of mechanical watchmaking, its base materials have been copper alloys and ferrous materials. As evidenced by the astrarium completed by (…)
Approaches to innovation
COMPARING THE EXAMPLES OF PANERAI AND ROGER DUBUIS
July 2018
Although both part of the same group, Officine Panerai and Roger Dubuis have two very different approaches to research and to innovation in general, (…)
