Visiting Seiko Dream Square in Tokyo
CONCEPT STORES
July 2019
Last December, Seiko inaugurated this space, which differs greatly from a traditional boutique. Rather than simply displaying watches, the Japanese giant (…)
In the world’s largest movement factory
REPORT
July 2019
A quartz calibre is produced every second at the Saku factory operated by Miyota. The Citizen Group’s movement manufacturer equips a plethora of entry-level (…)
Orient: the watch brand of Epson
JAPANESE BRANDS
July 2019
Orient, which specialises in automatic watches, wants to take advantage of Epson’s global infrastructure to make itself better known internationally.
Minase: Japan’s best-kept horological secret
REPORT
July 2019
Minase is a good example of how technological innovation in Japan can also be an ode to nature. We paid a visit to this family company in Akita, in the (…)
Visiting Tissot’s new boutique in Tokyo
CONCEPT STORES
July 2019
This year, the Swiss brand opened a new boutique in the Daikanyama district, which is popular with designers and has many art galleries, bookstores and (…)
Casio: “We must do better in the metal analogue watch”
JAPANESE BRANDS
July 2019
The first generation of G-Shock used plastics, the second one incorporated metal, and the new one is made of carbon. Simultaneously, the brand intends to (…)
Citizen: “Reaping the benefits of our acquisitions”
JAPANESE BRANDS
July 2019
The Japanese giant is active on a number of fronts: developing record accuracy with the Caliber 0100, moving towards the connected world with the Eco-Drive (…)
Japanese watchmaking wants to change its image
ANALYSIS
July 2019
Seiko, Citizen and Casio now offer models at prices that were unthinkable a few years ago. Japanese companies intend to move from a highly technological (…)
The enigma of Japanese youth
ANALYSIS
July 2019
Japanese people aged 20 to 40 are much less into luxury than their parents, who experienced the country’s industrial boom. They prefer to save for their (…)
A new era for Japanese watchmaking?
EDITORIAL
July 2019
As demand for Japanese quartz movements continues to fall, due to declining interest in the fashion watch, and as the arrival of the smartwatch causes major (…)
Citizen Caliber 0100
THE ONE-SECOND CHALLENGE
June 2019
In a world first, the Japanese brand is introducing three new Eco-Drive watches that achieve an accuracy to within ±1 second per year. They draw directly on (…)
“Strengthening the appeal of G-Shock for mature buyers”
INTERVIEW WITH SHIGENORI ITOH CEO
May 2018
G-Shock is 35 years old in 2018. Among the most striking anniversary models that Casio has launched this year are the Red Out, the Gold Tornado, the Big (…)