In 2017, Europa Star celebrates its 90th year as an independent voice in watch journalism. Back in 1927, Europa Star played a pioneering role by launching (…)

Europa Star conducted a watchmaking tour of three key markets which lie at a business crossroads: Hong Kong, the historical global hub currently living (…)

Following the slowdown in China starting in 2014, many Swiss watchmakers have viewed the U.S. market as a ‘compensating’ eldorado. Has it really been the (…)

In 2015 the Italian watch market became the leading European market for Swiss watches. 2016 looks to be more difficult, but Italians’ enthusiasm for watches (…)

Smartwatches are garnering little enthusiasm from Swiss companies, to say the least. Brands feel ‘forced’ to get involved, without any real appetite to do (…)

Twenty-eight brands under review, from A to Z

Manufacture Modules Technologies – otherwise known as MMT – the Swiss company established in Geneva in 2015 for the development and commercialisation of (…)

Gerald Roden is a consultant, watch industry specialist, and former director of Swiss Festina Group (Soprod ), de Grisogono, Gérald Genta, and Daniel Roth

Ladies’ watch straps are fed up of playing the weaker sex. They’re back with a vengeance, and with designs, materials and concepts – that have potentially (…)

While all eyes are usually on the dial, the least-considered component of a watch is a crucial part of the timepiece and can call for no fewer than 80 (…)

Twelve strap makers and bracelet manufacturers under focus, from A to Z: Corium, Fleurus, Hirsch, Kuki, Lic, Morellato, Promotion, Protexpo, Salin, Sibra, (…)

They are the watchmakers in the shadows, making the watches that bear the logos of others. Europa Star met with the principal players in Switzerland’s (…)