Chopard unveils latest Mille Miglia at Salon Rétromobile
February 2024
The new limited-edition chronographs were launched at the Paris classic car show, accompanied by ambassadors and legendary drivers Jacky Ickx and Romain (…)
Chopard Happy Sport in new Oval Lucent Steel™ rose gold case
January 2024
Red, glamorous, and quintessentially feminine, the talisman watch, born thirty years ago with a free-spirited attitude, now radiates unparalleled elegance (…)
Chopard L.U.C XP Urushi Year of the Dragon
January 2024
The 88-piece limited edition, crafted in ethical 18-carat rose gold, features a special Year of the Dragon dial. This masterpiece celebrates the Chinese New (…)
Chopard debuts the Zinal Blue dial in the Alpine Eagle Summit
November 2023
The Alpine Eagle collection reaches new heights with the presentation of a timepiece inspired by the splendour of the Zinal Glacier. The new model, crafted (…)
Chopard unveils the L.U.C Strike One with a patented feature
November 2023
The unique crystalline sound developed by Chopard resounds in a new ‘chiming in passing’ watchmaking masterpiece. Limited to 25 pieces crafted in ethical (…)
Mille Miglia: a country united
REPORT
September 2023
Our reporter Lorenzo Maillard, a self-confessed watch and vintage car geek, was given the chance to take part in the celebrated Italian race, which has a (…)
Chopard according to Caroline Scheufele
PORTRAIT
June 2023
By creating high jewellery collections when Chopard was purely a watchmaker, by becoming official partner to the Cannes Film Festival 26 years ago and by (…)
Art In Time – Monaco: the pinnacle of watch culture
BEST OF RETAIL 2023
May 2023
The Art in Time boutique, which opened in Monaco in 2019, with a satellite store in Courchevel, is the brainchild of Karl-Friedrich Scheufele. It represents (…)
Becoming Chopard
EUROPA STAR ARCHIVES
May 2023
Chopard is one of the many “sleeping beauties” in the watch industry to have been stirred back to life, as illustrated by the Europa Star archives. This was (…)
Chopard opens on New York’s legendary Fifth Avenue
December 2022
After 15 years on Madison Avenue, this new Chopard flagship store on Fifth Avenue, the epicenter of luxury in America, heralds a new era for the Maison in (…)
Chopard presents the L.U.C Quattro Spirit 25 TimeForArt Edition
October 2022
This new one-of-a-kind model dedicated to the TimeForArt auction features pure lines and a dial with a hand-engraved stylised skull motif inspired by the (…)
ESG: Chopard, the special case of a family company
CASE STUDY
September 2022
Chopard has been a pioneer in initiatives such as “ethical gold”, while remaining discreet (until now) about the results it has achieved. But the time has (…)
