Louis Erard partners with atelier oï for a new Régulateur
September 2021
Louis Erard marks a new stage in the accessible creation watch, with a fresh look at all the crafts that make up watchmaking. For this new collaboration, (…)
Why Louis Erard is going into blockchain and NFTs
INTERVIEW
July 2021
Digital tokens or “non-fungible tokens” (NFTs), located on the blockchain, have been the subject of considerable hype since a virtual work of art was sold (…)
Louis Erard Excellence Guilloché Main
April 2021
Louis Erard continues its odyssey in artistic craftwork. Previously, there was the limited edition Excellence Émail Grand Feu. Now, the Excellence Guilloché (…)
Class
April 2021
Having class is not a question of money alone. You can have class in modest circumstances, just as you can be wealthy and have none. It is all about natural (…)
Louis Erard: Email Grand Feu on a budget
March 2021
The independent Swiss brand’s latest achievement, the Excellence Émail Grand Feu, comes with a message: making one of the most exclusive traditional crafts (…)
Louis Erard to launch a blockchain-powered loyalty programme
INNOVATION
January 2021
The new loyalty programme, designed in cooperation between Louis Erard and Qiibee, comes with an ad hoc branded web application, for all fans to track their (…)
Louis Erard x Vianney Halter Le Régulateur
November 2020
Louis Erard continues to partner with watchmaking creators, and builds another bridge with high-end watchmaking by working alongside Vianney Halter, an (…)
Unveiling the new face of Louis Erard
STRATEGIES
November 2020
Alain Spinedi, the boss of Louis Erard, is known as a tireless fighter in the now sparse ranks of manufacturers of affordable, high-quality mechanical Swiss (…)
Louis Erard Excellence Triptych
October 2020
The Excellence Triptych series is the new “backbone” of the traditional line developed by Louis Erard. The automatic collection features three models: a (…)
Hall of Speed 2020
JUNGHANS, TUTIMA, LOUIS ERARD, ZENITH
August 2020
In the absence of real-life watch fairs in 2020, with their greetings and handshakes, laughter and controversy, we invite you to browse through our Print (…)
Louis Erard La Sportive
THE QUINTESSENCE OF SPORT
June 2020
Dedicated to the sports spirit, the new Louis Erard La Sportive timepieces are the ultimate proposition for anyone who wants it all in a chronograph watch: (…)
Louis Erard Héritage
May 2020
A brown sunburst dial that shades off progressively to black on the contour gives depth and intensity to this Héritage timepiece. Inspired by nature, lights (…)
