Les Ambassadeurs - Opening the doors to the leading brands

Les Ambassadeurs - Opening the doors to the leading brands

April 2013
Les Ambassadeurs, founded 1964, is one of Switzerland’s finest retailers. They bill themselves as “The Leading House of Leading Brands” and have four stores (…)

RETROPERSPECTIVE - The Watch Year 2012/2013: Consolidation of the empires

RETROPERSPECTIVE - The Watch Year 2012/2013: Consolidation of the empires

April 2013
The figures are there, impressive, unmistakable: in 2012, the Swiss watchmaking industry passed the historic barrier of CHF 20 billion at export (figures (…)

Time Perspective - The log and the speck

Time Perspective - The log and the speck

April 2013
Planck the satellite (not the physicist, he died in 1947), has just sent us a photograph of our universe that turns the clock back 13.8 billion years, (…)

TAG Heuer breaks the billion barrier

TAG Heuer breaks the billion barrier

April 2013
At the time of writing, we do not yet know the name of Jean-Christophe Babin’s successor at the head of TAG Heuer, but he or she will arrive at the controls (…)

Zenith, a textbook case

Zenith, a textbook case

April 2013
Zenith achieved sales of around CHF 150 million in 2012 after selling around 25,000 watches (including 100 high-end pieces like the Colombus) and has just (…)

Vuitton, vertical integration from above

Vuitton, vertical integration from above

April 2013
An exceptional watch recently created (and sold) by Louis Vuitton is the perfect example of the brand’s watchmaking strategy. This unique piece costing (…)

Corum: consistent and legitimate

Corum: consistent and legitimate

April 2013
Having started at Corum in 2005 as vice-president of operations, Antonio Calce became CEO in 2007 and, when Séverin Wunderman died in 2008, also became a (…)

LAKIN@LARGE - Playing with Time

LAKIN@LARGE - Playing with Time

April 2013
By the time you read this, we Europeans will have once again messed about with time and put our clocks forward an hour to benefit from the joys of extra (…)

IWC opens in Rome

IWC opens in Rome

April 2013
Schaffhausen-based IWC this week opened its first store in Italy on Piazza di Spagna 28, in the heart of the nation’s capital. “Hardly anyone goes to Rome (…)

JeanRichard – a new philosophy of life

JeanRichard – a new philosophy of life

April 2013
Since taking the helm of the Sowind Group as Chief Executive Officer in August 2011, Michele Sofisti has quickly made his mark on the group’s (…)

Raymond Weil, just the right positioning

Raymond Weil, just the right positioning

April 2013
With 200,000 watches sold in 2012 (at an average retail price of about CHF 2,000, with price tags ranging from CHF 850 to 5,000 and the core range situated (…)

Service, please! - Patek Philippe: patrimonial service

Service, please! - Patek Philippe: patrimonial service

March 2013
In 2012, Patek Philippe launched a vast marketing campaign based not on any single new product, but rather on the notion of service itself. For the (…)