Horological machines

Horological machines

April 2007
Where does our never-ending fascination for ‘machines’ come from? This attraction holds true for all machines, large and small, locomotives or (…)

Retrospective-Perspective: The Watch Industry 2006/2007 - Watchmaking runs the risk of excess

Retrospective-Perspective: The Watch Industry 2006/2007 - Watchmaking runs the risk of excess

April 2007
What a glorious year! Do we even need to repeat the numbers, proclaimed loud and clear just about everywhere?

Innovators from around the world

Innovators from around the world

April 2007
The renewal of watchmaking is not only coming from young master watchmakers, as we might expect...

Red Army Watches - Seeing red in Singapore

Red Army Watches - Seeing red in Singapore

March 2007
Red Army Watches is a watch retailer (two stores and counting) in Singapore utilizing a highly innovative retail concept: they only sell Russian watches and (…)

As time goes by …

As time goes by …

March 2007
A brief up-date of some of the recently launched and re-launched watch brands.

Brand buzz in the blogosphere

Brand buzz in the blogosphere

March 2007
The Internet, for most, is defined as the information super highway that has the answer to almost any question imaginable at your fingertips. And (…)

H. Moser & Cie, going straight to the essential

H. Moser & Cie, going straight to the essential

March 2007
Among the many launches and re-launches of watch brands that have taken place recently, one attracted immediate attention...

Faces for our 80th anniversary

Faces for our 80th anniversary

March 2007
The watch industry is, above all, a vast community of men and women who work, day-in day-out, at imagining, elaborating, (…)

Eighty years of service for the watchmaking of tomorrow

Eighty years of service for the watchmaking of tomorrow

March 2007
This year represents the 80th anniversary of Europa Star, and we still have ‘all of our teeth’ as they say. Yes, 80 years ago, the foundations (…)

Does anybody need a new watch brand? Marketing challenges for new watch brands

Does anybody need a new watch brand? Marketing challenges for new watch brands

March 2007
New watch brands face an uphill marketing battle.

Kirchhofer - Haute horlogerie between the lakes

Kirchhofer - Haute horlogerie between the lakes

March 2007
Kirchhofer, a well-known retailer in Switzerland and owner of the highest watch store in Europe, inaugurates a brand new luxury store, Haute (…)

New watch brands - great risk and great possible reward

New watch brands - great risk and great possible reward

March 2007
New brands are the double-edged sword of the watch retailing business.