Hamilton: “Lack of competition can be a problem, too”
INTERVIEW
March 2024
Hamilton, with its American roots, has become a pillar of “accessible” Swiss watchmaking. Its Ventura is particularly in the spotlight this year. But as (…)
Tissot, neo-vintage and connectivity
INTERVIEW
January 2024
Tissot, the flagship brand of affordable Swiss watchmaking, has unveiled a new version of its T-Touch Connect Solar watch, the result of significant (…)
“Breguet holds a special place in people’s hearts”
INTERVIEW
October 2023
A major launch for the brand, the two Type XX models that were introduced this year are the contemporary face of this iconic line. Any reinvention of a (…)
Blancpain: “A reinvention, not a replacement”
INTERVIEW
September 2023
The Fifty Fathoms 70th Anniversary Act 2 – Tech Gombessa introduces an innovative feature, adapted to longer, deeper dives. It also has wider implications. (…)
Watch Q&A with... Vivian Stauffer – Hamilton
June 2023
“Actually, our strategic priorities are already mainly oriented towards 2024”
Watch Q&A with... Franz Linder – Mido
June 2023
“Highlight our leading position in affordable fine Swiss watchmaking”
Watch Q&A with... Adrian Bosshard – Rado
June 2023
“Our top priority is to continue to talk about the many advantages of high-tech ceramic”
Mido revives the TV shape
June 2023
The brand, established in 1918, has over a century of archives to inspire its regular releases of retro styles. Exactly fifty years after the launch of the (…)
Watch Q&A with... Marc Aellen – Certina
June 2023
“Protect our brand and the quality and security it stands for”
At Hamilton, 40% of sales are online
INTERVIEW
January 2023
The Swiss brand with American roots celebrated its 130th anniversary in 2022 with a slew of special watches, from the Railroad to the Murph. What are CEO (…)
Certina’s multiple-choice watches
December 2022
Swatch Group’s mid-range brand has launched the DS+ concept of interchangeable components for a watch that can be given multiple looks. The idea was (…)
Rado: getting to the heart of the matter
INNOVATION
October 2022
The most successful techniques go hand-in-hand with an intimate knowledge of the materials from which watches are made. Comadur, a top materials (…)
