Launched in 1996, Parmigiani Fleurier is one of those “millennial” brands whose resilience is currently being tested. Its CEO, Davide Traxler, is lucid (…)

Let’s be honest: in the ocean of economic, social and societal catastrophes, watchmaking is no more than a drop of water. But drops of water become rivers, (…)

During the last few years, the Swiss watch industry has been faced with a growing number of challenges: shifting consumer interests, the emergence of the (…)

Our new print issue is devoted to the theme of resilience for the watch world in light of the pandemic. The imagery in this special is based around the (…)

The new issue of Europa Star is devoted to the theme of “resilience”. Resilience of people, brands, technologies and networks in the face of a pandemic with (…)

On a superficial level, the worlds of watchmaking and automobiles are often compared through the many partnerships forged between the two industries. But (…)

We are entering the anniversary of the decade that saw the birth of the Europa Star publishing house, one century ago. It was during the Roaring Twenties, a (…)

The coronavirus crisis calls for introspection and change. The watch media must go through this reconstruction process, as well as the brands themselves, (…)

At a time when the coronavirus has brought the watch industry to a standstill, shouldn’t we take advantage of the situation to pamper existing customers (…)

Numerous private initiatives from wealthy individuals or global companies are today making up for the failures of states that did not foresee the extent of (…)

A page has been turned with the definitive break between Baselworld and its most loyal exhibitors. The regrouping around a single event in Geneva is the (…)

Watchmaking will not emerge unscathed from this historic coronavirus crisis. Its future face will depend on the overarching lessons that will be learned (…)