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Gerald Charles begins dynamic North American expansion

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December 2023


Gerald Charles begins dynamic North American expansion

Four prestigious partners are set to distribute the Swiss independent maison, starting with London Jewelers as the first official retailer in New York State. The brand will also be available at Lucido, Detroit, Geneva Seal, Chicago, and Oliver Smith, Scottsdale.

M

aison Gerald Charles announces the partnership with its first official retailer in New York State, London Jewelers, one of the most prestigious independent luxury retail jeweller in the US.

The fine jewellery and timepieces retailer is spreading across the country to offer its customers a unique experience thanks to their know-how in the retail landscape. The London Jewelers opening represents a key new chapter in the Maison’s development in the US market.

The partnership started in October 2023 during London Jewelers 2023 Watch Fair event, where Gerald Charles was introduced for the first time. The watch fair was a great occasion to let collectors try on their wrist Gerald Charles watches and appreciate the ergonomics and all the small details and high-end finishings.

Gerald Charles begins dynamic North American expansion

“We’re honoured to start the partnership with London Jewelers and Udell’s family, as we are both family businesses with a long history in the watchmaking industry. We believe this is a great opportunity for our new customers to discover the world of Gerald Charles and its universe of timepieces. We hope this is just the beginning of a long-lasting and successful collaboration.” – Federico Ziviani, Gerald Charles CEO.

Gerald Charles will be available at London Jewellers Americana Manhasset boutique only. The brand will also be available at Lucido, Detroit, Geneva Seal, Chicago, and Oliver Smith, Scottsdale.

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