e recently interviewed a broad selection of managers, active in a variety of segments, to help us identify the major trends within the watch industry.

Our Q&A with Uwe Ahrendt – Nomos Glashütte.

Europa Star: What are your strategic priorities for 2023?

Uwe Ahrendt: We continue to internationalise, and digitisation remains an important topic for us as well. With our core competence – slim, elegant watches from Glashütte, classic watches for life – we are of course right on target at the moment. So, we want to conquer the world, little by little!

Uwe Ahrendt

Which new products or lines will be your main focus this year?

There’s a whole lot that’s new at Nomos Glashütte. For the first half of the year, our new releases are characterised by colours, wonderful colours! For example, the latest Tetra series comes in four shades of pink; then there’s the Tangente neomatik in blue gold, and the Club Campus in electric green and cream coral.

Nomos Tangente neomatik 39 blue gold

The emergence of the secondary market represents a major new development. Are you taking any steps to build a presence in preowned?

Yes, we simply build the best watches that keep on ticking forever: only uncompromising quality makes watches good enough for a new life on the wrist of second or third owners. Timeless design is another important factor. Only if a watch looks permanently “fresh”, if it does not go out of fashion, will it remain desirable for many years to come. And that’s another plus, in our view: all this makes our products more sustainable.

Nomos Club Campus electric green & cream coral