Since joining TAG Heuer Dream Team of Ambassadors in 2002, Kimi Räikkönen has always been actively involved in designing and developing TAG Heuer Sports watches and TAG Heuer Avant-Garde Eyewear. Best known as “Ice Man”, Kimi has recently extended his long-term contract with the Swiss watchmaking legend and participated an exclusive photoshooting session with his wife Jenni for the new TAG Heuer advertising campaign.




To commemorate Kimi's extraordinary, come-from-behind performance in last year's F1 Championship, TAG Heuer will be launching its most ambitious Iceman-inspired rollout ever.

In the Spring of 2008, TAG Heuer will launch new Räikkönen sunglasses, followed by a “Limited edition Kimi Räikkönen sports watch” in the fall of 2008.


With Kimi Räikkönen, Scuderia Ferrari driver and F1 World Champion 2007, TAG Heuer is more than ever the brand that partners with the world's greatest F1 drivers!

Source: TAG Heuer
www.tagheuer.com