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Bedat & Co partners with designer Orianne Collins to create its Exclusive jewelry collection

July 2008


William Devine has launched a new jewelry line christened Bedat & Cº EXCLUSIVE, designed by Orianne Collins, which highlights the figure 8, a symbol of prosperity and good luck also reflecting the Bedat & Co emblem.

Orianne Collins is partnering with Bedat, the Geneva-based watch brand, to create the Bédat & Cº Exclusive collection comprising jewelry accessories designed around the brand’s signature codes. Guided by the quest for ultimate luxury – that of offering a demanding clientele a chance to enjoy truly personalized service through customized creations by Orianne Collins as well as access to the Bédat & Cº Confidential luxury concierge service – the encounter between the talented designer and the watchmaker was bound to result in a fruitful cooperation.

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For the first time in the brand’s history, haute joaillerie sets will be designed to complement certain gem-set models in watch collections and will be produced on demand. Each item in these sets will be crafted from white gold and feature the
brand’s figure logo. Paved with white diamonds, they are adorned by precious or semi-precious stones and even pearls.

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On one such set, an array of brown, yellow and white Tahitian and Australian pearls glow on a bracelet, earrings and necklace. Another set features magnificent brown diamonds gracing the outline of the figure motifs, while the pieces are studded with white diamonds and a few colorful accents ranging from pale yellow to brown. This particular set also comes in a blue version adorned with topazes.

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Ever since his arrival, William Devine has been consistently dedicated to enhancing the values and identity codes of Bédat & Cº, the Swiss watch company known for its pure design equaled only by the complexity of its construction.


Source: Bédat & Cº

www.bedat.com

Contact: [email protected]
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