news


Bell & Ross unveils the new BRS Ceramic Instrument

August 2008


Master watchmakers, engineers, designers and professional users combine their skills and experience with a unique objective in mind – to create a utilitarian watch - with the motto being that the essential is never compromised by the superfluous.

“S”for Slim...

Bell & Ross welcomes a new addition to the Instrument family with the birth of the BRS Ceramic collection. With a diameter of 39mm in an extra-flat and ultra-light version, the BRS Ceramic is a more urban interpretation of the BR 01 Professional Instrument (46mm).
A size that is suitable for everyday use, an ergonomic case with a remarkably flat profile, in accordance with the four fundamental Bell & Ross principles: readability, functionality, accuracy and water-resistance. The guaranteed-reliable BRS Ceramic has a quartz movement.

bellross3

“S” for Special...

The unscratchable, high-tech ceramic is both light in weight and strong. Also, the immaculate white colour throughout its volume is fade-resistant. The intense black will not lose its radiance with time.
A chic, yet technical trim.

bellross1

“S” for Smart...

Different materials ranging from black or white ceramic, steel or gold, with or without diamonds, pure dial, the BRS Ceramic is synonymous with high-technology and elegance. Refined, sleek, luxurious and supremely comfortable to wear, the BRS Ceramic will become a part of everyday life for demanding men and women.

bellross2


Source: Bell & Ross

www.bellross.com

contact: [email protected]
(Please credit europastar.com)