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LUXURY WATCHES NEWS

The Seiko Quartz Astron, the watch that changed the way the world told time



The Seiko Quartz Astron, the watch that changed the way the world told time

Europa Star WorldWatchWeb, 10 December 2009   

www.worldwatchweb.com - In December 2009, Seiko starts a year of celebrations marking the 40th anniversary of the launch of the world's first quartz watch, the Seiko Quartz Astron.

This important anniversary is being celebrated in a variety of ways, starting with an exhibition in December in Tokyo of 40 new designs, all inspired by the Quartz Astron. The exhibition will be followed by the release, at Baselworld 2010, of revolutionary quartz watches whose new functionality and design demonstrates the great future potential of this most important of watchmaking technologies.

seiko_astron
December 25, 1969. The SEIKO Quartz Astron, the world's first quartz watch

The Seiko Power Design Project exhibition took place from December 1 to 6 in Tokyo's fashionable and trend-setting district of Omotesando, and the 40 designs featured add a contemporary twist to the original Quartz Astron design. The Seiko designers preserved the integrity of the iconic Quartz Astron design, but brought it up to date for the next generation of watch enthusiasts. www.seiko-watch.co.jp/p_design/e/

Full report:
click here

Source: Seiko Watch Corporation
www.seikowatches.com/



Seiko

Seiko Watch Corporation
8-10, Toranomon 2-chome
Minato-ku
105-8467 Tokyo
Japan
Tel: +813 6739-2151
Fax: +813 6739-2071
www.seikowatches.com


More Info
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