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A. LANGE & SÖHNE - The VIP AKADEMIE, a unique watchmaking event in Switzerland

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June 2016


Eight watch collectors and enthusiasts will be given the opportunity to participate in two days of total immersion in the world of high-quality watchmaking with A. Lange & Söhne next November in Zurich. Applications are now open. A not-to-be-missed event for true experts organised in cooperation with Europa Star!

A. LANGE & SÖHNE - The VIP AKADEMIE, a unique watchmaking event in Switzerland

On the 17th and 18th of November of this year, a small group of eight watchmaking enthusiasts (experts and collectors) will be invited to participate in a unique event: the VIP Akademie organised by the prestigious and traditional brand A. Lange & Söhne in Zurich. Any watchmaking enthusiast may submit an application to participate in this two-day session, for which all expenses will be paid by the manufacture. The applicants will be selected based on their collection, but also the date their application was submitted. No time to waste!

“The aim of this exclusive event is to allow experts and collectors to discover the excellence of Saxon watchmaking,” states Luca Dondi, Brand Director for Europe and Russia/CIS at A. Lange & Söhne. “Over a two-day period they will wear the blouse of a watchmaker and engraver and will discover with their own eyes the degree of extreme attention required for the design and manufacture of our timepieces, whether in the assembly of the Lange mechanism, or engraving the balance cock. All this in the friendly and professional atmosphere of an exclusive company such as ours.”

Set up for the first time in Switzerland, in the temple of global watchmaking, the VIP Akademie concept was born in Milan, Italy, in 2011 with the support of the Glashütte teams. The session in Zurich will be led by Joanna Lange herself accompanied by an experienced watchmaker and one of the six engravers who strive to make each Lange model a unique work of art.

“We wish to share our passion for watchmaking with people who speak the same language as us: men and women passionate about watches and who select their timepieces according to their quality and innovation,” continues Luca Dondi. “Hosting the VIP Akademie event in Switzerland this year is interesting as we are able to offer experts the possibility to study the differences between Swiss and Saxon art. I am convinced that this experience will be enlightening for all those concerned.”

HOW TO REGISTER?

To have the best chance to be one of the eight participants at the Zurich VIP Akademie organised by A. Lange & Söhne on 17th and 18th of November in Zurich, download the application form at the following address:
www.alange-soehne.com/VIP-Akademie_CH

For additional questions or further details, please contact A. Lange & Söhne via the email address:
[email protected] or call +41 52 630 00 16 (between 10am and 5pm weekdays).

Source: Europa Star June 2016 Magazine Issue