EUROPA STAR LAUNCHES NEW WEBSITES

SIHH 2018

January 2018

It’s no secret that the watch industry is moving in the direction of a greatly expanded web presence. As a key element of this ecosystem, Europa Star publishing house is no exception.

EUROPA STAR LAUNCHES NEW WEBSITES

SIHH 2018

Español Pусский

January 2018

It’s no secret that the watch industry is moving in the direction of a greatly expanded web presence. As a key element of this ecosystem, Europa Star publishing house is no exception.

uropa Star is delighted to announce the launch of a completely redesigned web platform. One of our main goals for 2018 is to increase the number of unique visitors from 750,000 to more than 1 million per month.

Europa Star’s new digital strategy will be led by Mrs. Ashkhen Longet, who joined the company in early 2018 with extensive experience in public relations and digital development. Europa Star is delighted to welcome her aboard.


Ashkhen LONGET, Digital Editor & Associate Publisher at Europa Star: Before joining Europa Star full time, Ash served as Public Relations and Corporate Development Manager in top PR agencies, wealth management and IT security businesses in both Moscow and Geneva. Ash has an academic background in the Arts; she studied Spanish & French languages and foreign literature. Being passionate about communications in a fast-moving digital world, and a watch enthusiast, the move to Europa Star publishing house was a natural fit for her.

An early pioneer of internet media, Europa Star launched its first website in 1998, becoming the first watchmaking media presence on the web. After marking its 90th anniversary in 2017, Europa Star is now celebrating 20 years of continued web presence by launching a new web platform providing completely redesigned multilingual websites in English, French and Spanish, with Russian and Chinese versions scheduled for later this year, as well as constantly growing and evolving its social media channels on Facebook and Instagram.

With this refreshed, sober and incisive design developed in collaboration with a renowned agency, Europa Star shows its ongoing commitment to delivering sharp and informed content about the watch industry while asserting its web presence in an ever more dynamic and global market.

EUROPA STAR LAUNCHES NEW WEBSITES