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Understanding Sevenfriday’s “t-art” concept

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January 2022


Understanding Sevenfriday's “t-art” concept

The Art Deco style is carried throughout the five-layered dial of the T2/04. Yet the timepiece remains a modern and genuine Sevenfriday watch with hallmarks like NFC chip for authentication and three-year warranty registration using the brand’s proprietary app.

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evenfriday’s T2/04 harks back to a time of fine craftsmanship and modern styles. A time of great positivity when anything was possible. Art Deco as it is known is characterized by bold geometric shapes.

That boldness starts underneath the t-art’s special grey semi-transparent dial made of eyewear lens material. There you will discover skeletonized elements have been underlaid in distinctive patterns giving it that unmistakable architectural structure.

But the Art Deco style is carried further throughout the five-layered dial. The bevelled inner circle in brushed galvanic gold features typical numerals of the period, whilst the outer plate in hard sandblasted gun metal is stamped in all corners with recognizable Roaring Twenties’ shapes.

Understanding Sevenfriday's “t-art” concept

The stainless-steel case carries the sobriety of the era with a fine sandblasted Gun metal PVD animation ring and a sunray brushed gold PVD with blue Berlac highlights bezel.

Yet the T2/04 remains a modern and genuine Sevenfriday with all the unique hallmarks you have come to expect like NFC chip for authentication and three-year warranty registration using the brand’s proprietary app. A K1 hardened mineral and 3ATM water resistance further complete the protection of this audacious timepiece.

Understanding Sevenfriday's “t-art” concept

TECHNICAL SPECIFICATIONS

Movement

  • Automatic Skeleton TMI (Seiko) NH70
  • 40 hours power reserve

Case construction

  • Two pieces
  • 3ATM water resistance

Glass

  • K1 hardened mineral

Features

  • Watch in connection with the SEVENFRIDAY App (iOS & Android), thanks to an NFC chip embedded in the caseback, allowing secured authentication and registration
  • White luminous painting on hour and minute hands

Box

  • Stainless steel (316L) case in fine sandblasted Gun metal PVD
  • Stainless steel (316L) bezel in sunray brushed golden PVD. Grooved line refilled with blue Berlac lacquer
  • Finishing switching between polished, brushed and sandblasted
  • Specific multi lines engravings on the case wall, including SEVENFRIDAY logo at 9H side
  • Gold PVD crown, engraved «7F» signature, refilled with blue lacquer coating

Dial

  • Five layers construction
  • Gradient grey semi-transparent CR39 eyewear lens, printing relief in pale grey, blue and gold colors
  • Skeletonized dial underlayer inspired by typical Art Déco geometrical pattern
  • Circular brushed gun metal intermediate ring, cut out indexes from 2 to 10h, SEVENFRIDAY logo in relief printing
  • Double layer dial ring, beveled inner circle in brushed galvanic gold with 1920/30’s style numbers and tracks
  • Outer plate in hard sandblasted gun metal finishing, stamped Art Déco pattern at the four corners

Strap

  • Premium quality brown genuine calf skin leather, tone on tone stitching

Understanding Sevenfriday's “t-art” concept

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