news


Launch of the Cartier Tank Watch Collection in London

Español Pусский 中文
April 2012


Cartier UK celebrated the much anticipated launch of the Tank Anglaise, part of the iconic Cartier Tank collection. It was held at the Kensington Palace Orangery, a venue that aptly embodies the spirit of the Tank Anglaise – its British heritage, grandeur and elegance.

Launch of the Cartier Tank Watch Collection in London
Left: Executive Chairman of Cartier UK Arnaud Bamberger and Cartier President and CEO Bernard Fornas / Top Right: Cartier Managing Director Francois Le Troquer and Executive Chairman of Cartier UK Arnaud Bamberger with Kelly Hoppen / Bottom Right: The Venue

The Tank watch, Cartier’s most iconic timepiece since its birth in 1917, still remains one of its most prestigious and recognised pieces spanning the last century. Following in the footsteps of the Tank Américaine (1980) and the Tank Française (1996), the Tank Anglaise was a logical progression – a watch to correspond to each of the three historical temples of the Maison.

From the 1900s the Tank watch quickly became a popular accessory for those in the public eye. With many famous wearers of the Tank including Andy Warhol, Truman Capote and Marlene Dietrich, the Tank Anglaise takes its place in Cartier’s rich history. As part of this continued history, Cartier UK is also pleased to welcome the ambassadors of the Tank Anglaise to this special occasion, who were exclusively photographed by David Bailey.

www.cartier.com