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Blancpain’s “Lettres du Brassus” Joins the Digital Age

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May 2013


The 12th edition of the corporate magazine Lettres du Brassus is the first publication to include Blancpain’s new digital library for iPad. More than just an adaptation of the print version, it is an enriched version of the corporate magazine that lovers of Blancpain will enjoy becoming acquainted with free of charge and at their leisure.

Blancpain's “Lettres du Brassus” Joins the Digital Age

Renowned for its editorial quality and the winner of several first prizes at international competitions, the Lettres du Brassus magazine has been expanded to a modern, entertainingly interactive version. This new publication maximises iPad technology, offering a new reading experience, while respecting the quest for elegance and refinement that has made the printed version successful.

Videos, interviews, high resolution images and original sounds accompany connoisseurs as they become acquainted with the Blancpain universe, from the art of living to exclusive articles on the brand’s projects.

Available through a new “Blancpain Library” app, accessible from the Apple Store, the digital edition of Lettres du Brassus is offered in French, English and simplified Chinese and is also published twice a year as usual.

Download the “Blancpain Library” app for iPad HERE

Source: Blancpain