Europa Star PREMIÈRE - Watch Business Newspaper
Covering the Swiss Market’s entire ecosystem

• Circulated 5 times per year in Switzerland, PREMIÈRE is a new ’B2BC’ publication from Europa Star.

• For the first time a publication covers the Swiss watchmaking market’s entire ’ecosystem’:

• Bankers, lawyers, insurers, financial advisers, auditors, designers, engineers, consultants, academics and also all individual stakeholders of the business, SMEs and Group CEOs, as well as the major actors in the service companies such as aviation and private jets, hotels, leisure and culture.

• All of these interested parties and VIPs have both a professional and personal interest in watchmaking and watches.

• Europa Star PREMIÈRE is also distributed to the entire Swiss network of watch retailers, boutiques, and watch brands’ directors and decision makers.

• The publication is open to advertisers from all of the above categories and businesses.

Circulation: Switzerland

Type: Tabloid size 290 x 380 mm

Frequency: 5 times per year

Language: French

Circulation: 5,000 print copies by individual postal mail, +1000 copies for specialised shows and events

Readership: VIPs and businesses servicing the industry (60%), watch retailers and boutiques (30%), watch brands (10%)

Advertising contact:
Nathalie Glattfelder, Tél. 0041 22 307 78 37, [email protected]

Months of publication:

• January - Winter - SIHH & Geneva Week

• March - Spring - Baselworld 

• June - Summer - EPHJ 

• September - Autumn - GPHG 

• November - Holiday Season