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> Audemars Piguet – search all reports since 2000
Audemars Piguet highlights
Concentration continues in watch distribution
MARKETS
January 2023
A distribution strategy that emphasises monobrand stores is benefitting a small number of powerful retailers with the necessary logistical and financial (...)
Should we still be talking about primary and secondary markets?
January 2023
After a strong performance early last year, the collectible watch market contracted with prices down for those models that had registered the biggest (...)
Jacob & Co. blazes a trail for NFT-crossover watchmaking
CASE STUDY
January 2023
Turning NFT art into a GPHG-nominated mechanical watch may not follow the rule book but for CEO Benjamin Arabov that’s the point – the Forbes ‘30 Under 30’ (...)
Audemars Piguet’s double rainbow
GEM-SETTING
December 2022
Marking the 50th anniversary of the Royal Oak, Audemars Piguet has imagined two sets of fine jewellery watches using only the invisible setting, the most (...)
Audemars Piguet revisits the tradition of the wandering hours
December 2022
Audemars Piguet presents its new Code 11.59 by Audemars Piguet Starwheel, a timepiece that combines black ceramic with 18-carat white gold. Invented in the (...)
Royal Oak: From Iconoclast to icon
November 2022
Swiss Haute Horlogerie manufacturer Audemars Piguet and luxury publishing house Assouline celebrate the Royal Oak’s 50th anniversary with a dedicated book (...)
Code 11.59 by Audemars Piguet: introducing new complicated timepieces
October 2022
A contemporary Selfwinding Flying Tourbillon Chronograph interweaving 18-carat pink gold and black ceramic, a colourful Tourbillon Openworked combining (...)
Audemars Piguet inaugurates its new AP House in Zurich
October 2022
The Swiss Haute Horlogerie manufacturer opened its first AP House in Switzerland in the prestigious setting of the Leuenhof in Zurich. This centre of (...)
Audemars Piguet: new music-themed Royal Oak Offshore models
August 2022
Five new Royal Oak Offshore models celebrate the creative synergies that the brand has been cultivating with the music world for several years: a (...)
Audemars Piguet, a quiet path towards sustainability
CASE STUDY
July 2022
The watch industry does not particularly stand out for its advances in social and environmental responsibility. A few brands are nevertheless pioneers. (...)
The movement that made the Royal Oak
July 2022
Calibre 2120 is its name, and the movement derived from it Calibre 2121. For a long time, this was the thinnest mechanical automatic rotor movement in the (...)
What is your horological golden age?
COLLECTORS’ CHOICES
July 2022
For some collectors, it’s the Roaring Twenties, when the wristwatch was really just emerging – exactly one century ago. For others, it’s the conservative (...)