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SevenFriday Ag
Staffelstrasse 10
8045 Zürich
Switzerland
Tel: +41 (0)44 542 92 02
[email protected]
www.sevenfriday.com
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> SevenFriday – search all reports since 2000
SevenFriday highlights
Sevenfriday ME-Series honours Raymond Loewy’s MAYA principle
September 2024
This new launch also marks the 10th anniversary of the timeless M-Series, presenting a fresh take on its design through a new lens. The organic, clean (...)
SevenFriday T2/07 aka “T-Riley” Off-Series limited edition
July 2024
What does a watch made by a bear look like? The Swiss brand entrusted its Teddy with an attitude with full creative control over the new T-model’s (...)
African retailers and the exodus of capital
TRAVEL NOTES 🇳🇬 NIGERIA
April 2024
Deremi Ajidahun is often congratulated by Swiss CEOs on the appetite for watches of Nigerians vacationing in Paris, London or New York. The African (...)
SevenFriday M2/05 aka Action Talks
January 2024
The maverick Zurich brand is back with another bold statement. With the release of its latest M-series model, first launched in 2014 and inspired by (...)
SevenFriday x Papa Don’t Preach mix fashion and horology
December 2023
The collaboration between SevenFriday and Mumbai-based Papa Don’t Preach blurs the line between a ladies’ watch and a fashion accessory. The models are a (...)
SevenFriday PS – Colored Carbon: chromatic is back!
October 2023
A decade ago, barely a year after bursting onto the Swiss watch scene with their attention-grabbing creations, SevenFriday’s resident boffin decided to make (...)
Watch Q&A with... Dan Niederer – SevenFriday
June 2023
“Innovation in additive manufacturing/3D printing, with a new generation of products”
Sevenfriday T-Series T1/08: Bauhaus inspired
May 2023
A specific influence is clearly visible in this new timepiece by SevenFriday: Bauhaus, a design movement that emerged in the early 1920s in (...)
Sevenfriday Satellite Series: a colourful take on the Free-D
April 2023
SevenFriday’s Free-D timepiece is a testament to the brand’s trailblazer mindset. The first of this Satellite series was released in 2022 in honour of the (...)
SevenFriday: new Carbon Editions PS3/01 & PS2/02
February 2023
The new PS3/02 “RED” is Sevenfriday’s fifth carbon iteration is in the brand’s distinctive TV shape wrapped in black carbon fiber, with a subtle white resin (...)
SevenFriday: solid expertise in community building
CASE STUDY
January 2023
Using blockchain to power an inclusive community, SevenFriday’s spin-off UPO7F will offer its platform and in-house technology as a service to other watch (...)
Introducing the SevenFriday PS1/03
November 2022
Based on a fusion of elements taken from the classic P-Series and the skeleton S-Series, the PS1/03 is a new spin on an old classic. Inspired by boat (...)