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Brasport – A continuous innovation process

January 2023


Brasport – A continuous innovation process

A specialist in leather watch straps and high-end leather goods, Brasport has been continuously investing in R&D since 1946. The company recently applied for two major patents for a quick-change system for metal, rubber and leather watch straps.

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ith more than 75 years of history, Brasport is renowned for manufacturing leather watch straps and high-end leather goods. At the same time, since 2010, Brasport has developed its tooling and equipment manufacturing expertise as part of a vertical integration strategy, by acquiring a company dedicated to milling and machining.

In order to increase its differentiation from the competition and gain market share, Brasport has continuously invested in Research & Development through its dedicated R&D team which works daily on reflecting, designing, and prototyping their ideas.

In this regard, the company recently applied for two major patents for a quick-change mechanism for metal bracelets, leather and rubber straps. These innovative technical components, which will provide significant ergonomic and aesthetic advantages, will be produced by Brad-Tech, Brasport’s facility in Portugal.

New and improved two-part quick release spring bar: an innovative design by Brasport. Advantages: more ergonomic, reliable and cost-effective than standard fittings.
New and improved two-part quick release spring bar: an innovative design by Brasport. Advantages: more ergonomic, reliable and cost-effective than standard fittings.

Quick release mechanism made for integrated or semi-integrated watch straps. In this mechanism, both pivots retract with the pressure of a button. An innovative design by Brasport. Advantages: small, ergonomic and reliable.
Quick release mechanism made for integrated or semi-integrated watch straps. In this mechanism, both pivots retract with the pressure of a button. An innovative design by Brasport. Advantages: small, ergonomic and reliable.

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