hile the name revives the historic Contodat brand (registered in 1955), the new collection takes inspiration from a timepiece from the second half of the 1970s, conceived by then-President Palmiro Monti, shortly after he took the helm of the Maison in 1969. During a challenging period for traditional Swiss watchmaking, tested by the rise of quartz, Monti designed one of the first mechanical chronographs of the “new era” for the Maison, featuring striking lines and an intriguing colour scheme, highlighted by a contrasting orange seconds hand.
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- In both automatic and chronograph versions, the watch is exclusively offered with a new integrated steel bracelet, designed to ensure perfect aesthetic and functional continuity with the case.
Almost half a century later, the same spirit of challenge gave birth to a groundbreaking new collection, carrying the same energy as the 1970s model from which it draws inspiration, symbolised by the orange on the dial, which becomes an ideal unifying themethat recalls the past in its origins while looking toward the future with the same enthusiasm.
The Contodat Automatic and Contodat Chronographe feature a 39mm case, where the steel alternates between polished and satin finishes, also found in the integrated steel bracelet. The dial, available in several colour variations, showcases an original design with geometric patterns that give the watch a distinctive look. Particularly notable is the presence of one or two counters, depending on the version, as well as the date window with its unusual trapezoidal shape, inspired by the 1970s model. The dial colours are illuminated by the “soleil” finish, while the counters are distinguished by the “azuré” finish.
Price: Contodat Chronographe: CHF 3,920, Contodat Automatic: CHF 2,900