Watchmaking has now fully entered the age of digital complexity. Unlike the well-oiled networks of the past, the jungle we’re dealing with today is more or (...)

Gübelin is expanding its e-boutique by offering personal one-day delivery for online orders of watches starting at CHF 5,000. The Swiss retailer’s digital (...)

In a rapidly changing landscape, Chronext is a key player in online watch sales. The German e-commerce company now wants to build trust with the main watch (...)

Is it the «McDrive» of watchmaking? Swatch, with its usual facetiousness, has just opened a drive-thru store in its Swiss hometown. (...)

The German company has established itself as a global leader in watch e-commerce. The platform is now aiming to forge direct partnerships with (...)

This spring, we focus on the 12 upheavals facing the watch industry today. Divided in three sections – STYLE, CHANNEL, LAB – the report dives deeper into the (...)

Mechanical watches are currently accurate enough to satisfy our everyday needs for precision. Their appeal lies elsewhere. Innovation is not so much a (...)

We’ve seen so many stars posing with a luxury watch on their wrist and being handsomely paid for the service that we’ve forgotten one thing: if these (...)

Sponsored content on Facebook, e-commerce websites, transparent watch prices, massive investment in SEO on Google – faced with the digital tidal wave that (...)

Every market needs a strong symbolic leader, a locomotive, a benchmark to ensure its survival. Rolex is that symbol for the “traditional” watch, and Apple (...)