Europa Star Club
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Europa Star Club


CHINESE & ASIAN MARKETS

Europa Star
Introducing the Shanghai Watch Festival

Introducing the Shanghai Watch Festival

CHINA

June 2019
Organized for its second edition by a group of Chinese collectors, the event will take place over three days in December 2019. It provides watch brands (...)

An introduction to the Hong Kong Watch & Clock Fair

An introduction to the Hong Kong Watch & Clock Fair

September 2018
The 37th edition of the HKTDC Hong Kong Watch&Clock Fair kicks off at the Hong Kong Convention and Exhibition Centre (HKCEC) on September 4 and will (...)

Surprise! Most people in Hong Kong don't care about watches…

Surprise! Most people in Hong Kong don’t care about watches…

GUEST COLUMN

June 2018
The founder of the online retail platform for independent watch brands Skolorr, Sky Sit shares with our readers her vision of the industry. This first (...)

Time measurement in imperial China

Time measurement in imperial China

HISTORY

June 2018
According to legend (even though writing was not invented until 1800 years later), Chinese astronomy is thought to date from the 61st year of Huangdi’s (...)

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Farfetch: the online retail giant targets China

Farfetch: the online retail giant targets China

AN INTERVIEW WITH JOSÉ NEVES

May 2018
Currently the largest online luxury fashion retail platform in the world, Farfetch has been revolutionising the online luxury shopping experience since its (...)

Japan, towards a revival?

Japan, towards a revival?

2017: -3.4%

March 2018
In 2017, Japan’s watch market showed some very interesting trends. Following the return of tourists from greater China, inbound demand is showing a gradual (...)

One billion watches produced in China

One billion watches produced in China

FAR EAST TRAVEL JOURNAL

February 2018
My interlocutor is the honourable Mr Shunhua Zhu (朱 舜华), co-founder of the Shenzhen Watch & Clock Fair and a member of the Horologe Association since (...)

Longines, an empire in China

Longines, an empire in China

CASE STUDY

février 2018
Like a cruise ship, moving forward slowly but surely, the world’s fourth-largest brand - underexposed in the Western media in comparison with its real (...)
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China, the horizon brightens

China, the horizon brightens

2017: +19.6%

February 2018
The watch market of the Far Eastern giant should be worth 10 billion euros by 2020. The rush on China is far from over... Or, rather, the rush of the (...)

Beijing watch factory and fiyta join forces

Beijing watch factory and fiyta join forces

FAR EAST TRAVEL JOURNAL

February 2018
The “Beijing” and Fiyta signed a partnership agreement in October 2016 that could spawn the very best of Chinese watchmaking. An interview with the new (...)
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CHINA: TRYING TO EARN WATCHMAKING CREDENTIALS

CHINA: TRYING TO EARN WATCHMAKING CREDENTIALS

FAR EAST TRAVEL JOURNAL

January 2018
Faced with the difficulties of the Swiss luxury manufacturers and their high prices, and encouraged by the new Chinese patriotism, some local companies are (...)
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CHINESE PRIDE RESTORED

CHINESE PRIDE RESTORED

WATCH MARKETS

January 2018
To understand the China-related upheaval that is affecting the watchmaking microcosm, we need to step backwards a pace to grasp the depth of the reforms (...)
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INSIDE THE WORLD'S “WATCHMAKING FACTORY”

INSIDE THE WORLD’S “WATCHMAKING FACTORY”

CHINA

January 2018
It is next to Hong Kong, in Shenzhen, that we traditionally find producers of a very large proportion of the watches and components used in world (...)
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THE REAL GIANTS OF THE CHINESE WATCHMAKING INDUSTRY

THE REAL GIANTS OF THE CHINESE WATCHMAKING INDUSTRY

FAR EAST TRAVEL JOURNAL

January 2018
According to the figures of the Federation of the Swiss Watch Industry, mainland China exported more than 652 million wristwatches in 2016! It is by far (...)

Japan: Philippe Dufour a master in his empire

Japan: Philippe Dufour a master in his empire

FAR EAST TRAVEL JOURNAL

January 2018
Having seen the portrait of the watchmaker Philippe Dufour, who hails from the Swiss canton of Vaud, at the Seiko research and development studios, Europa (...)
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FAR EAST TRAVEL JOURNAL

FAR EAST TRAVEL JOURNAL

Reporting by Serge Maillard

January 2018
What’s happening in the Far East? Europa Star spent a month on the ground in China and Japan, to build up a picture of the watchmaking landscape in what (...)
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Fat East…

Fat East…

January 2018
Today, the Far East is the biggest producer and consumer of watches on the planet. This situation will remain for a long time to come, despite the abrupt (...)

A forgotten consequence of the Korean war

A forgotten consequence of the Korean war

ARCHIVES

November 2017
In 1952, the Swiss government took the controversial decision to restrict watch exports to Hong Kong. Watchmakers were obliged to respect quotas that cut (...)

China enters two watches for the Grand Prix d'Horlogerie de Genève 2017

China enters two watches for the Grand Prix d’Horlogerie de Genève 2017

July 2017
Is this the turning of the tide? China will be represented by luxury mechanical timepieces by Rlongtou and Beijing at this year’s awards (...)
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The Chinese middle class six times greater than the population of France

The Chinese middle class six times greater than the population of France

DON’T FORGET THE MIDDLE CLASS

China has a middle-class population of 350 to 400 million people, over six times the population of France. Those earning 120,000 RMB or more are considered (...)
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In Japan, the breakthrough of Seiko and the failure of lifestyle marketing

In Japan, the breakthrough of Seiko and the failure of lifestyle marketing

DON’T FORGET THE MIDDLE CLASS

March 2017
The Japanese market is relatively stable and mature. Regardless of economic trends, luxury watches have been constantly appreciated in the (...)

Dissecting the Chinese luxury market for 2017

Dissecting the Chinese luxury market for 2017 [Video]

December 2016
Luxury Society brings us exclusive findings on the Chinese luxury market, including trends of the “digital native” (Post-90’s) generation, their interests and (...)

MARKET FOCUS - What's going on in Hong Kong?

MARKET FOCUS - What’s going on in Hong Kong?

December 2016
Europa Star conducted a watchmaking tour of three key markets which lie at a business crossroads: Hong Kong, the historical global hub currently living (...)

The Big Bang Bruce Lee, Hublot's déjà vu in China

The Big Bang Bruce Lee, Hublot’s déjà vu in China [Video]

March 2016
The Swiss watchmaker celebrates the grand opening of its new boutique in Beijing with the release of the Spirit of Big Bang Bruce Lee Be Water limited (...)
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